Join Us 2018 Partner & Team Packages

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1 Join Us 2018 Partner & Team Packages

2 How we work: We believe fundamentally that sport needs to be connected to the industry and the athletes in the closest possible way. At Enduro World Series, we devised a funding model in 2013 that lives to this day, whereby supporting brands contribute to our central funds and allow us to run the sport at the highest level and around the world. We rely on your support and in return we provide the most inspirational and legitimate mountain bike racing on the planet; for your fans, products, riders and teams. Our rulebook is copied around the world and we go to great lengths to instil the highest level of ethics, from trail advocacy to medical research in order to transform the sport of mountain bike racing into a platform for positive change and growth for us all. This approach grows the market, and elevates the whole sport of mountain biking. It s the long-view, community understanding and generosity of our supporting companies that have allowed us to create the platform of racing that the EWS has become today. We re deeply connected to those who race with us and speak to their fans through us and we d love to welcome you to our growing family of fans, events, riders and racers. Due to growth, reach and our interactions, a recent independent report placed the Enduro World Series within the top 8% of most engaging brands in the world. Join us and help us to continue to change the face of mountain biking around the world. Kind regards, Chris Ball Managing Director

3 Industry SUPPORTER PACKAGES (Non-Exclusive) Industry Supporter Gold Supporter CONTRIBUTE to the running of the Enduro World Series 50% Discount on Tech Space at all events (Expo to be agreed independently and per event) Priority Tech area placement - for service companies (Suspension & transmission) Logo on every page of enduroworldseries.com (footer) Use of the Enduro World Series branding in brand led pre-agreed activations, campaigns and competitions EWS 1 day Instagram Takeover Company Instagram embedded into enduroworldseries.com homepage UNLIMITED Raw Video Content Pool of your riders usage for commercial purposes Opportunity to purchase video footage for commercial purposes (800GBP/Min) N/A Opportunity for specific video edit inc. music rights by EWS production team* Social media length edited video, featuring your riders produced for your own brand channels after each event Logo featured in end card of all Enduro World Series Productions films* Logo placement in end card of all 9 x TV highlights show (viewership 300 million) 2018 Enhanced logo placement on enduroworldseries.com and all official communications for 2018 year Opportunity to have Enduro World Series Productions produce a 5 minute Focus film featuring your brand (+1500GBP) hosted on Pinkbike and Enduro World Series official You Tube channel* Ability to upgrade to become an official cycle industry provider/partner to the Enduro World Series (clothing, equipment, fan interactions, cycling product endorsement) - additional costs dependant on partnership agreement Use of the Enduro World Series Official Supporter Logo in brand adverts, promotions, communications (on-product logo placement to be agreed individually) 25% discount on EWS Gala Dinner tickets (hosted in Finale) Add a Gold Team and all Gold Team benefits for an additional 3K GBP (includes 4 Tickets to the Annual EWS Gala Dinner hosted in Finale worth 400 GBP) GBP

4 TEAM PACKAGES Development* Team Gold CONTRIBUTE to the running and delivery of the Enduro World Series! Placement in the Team Rankings Priority Registration timeslot at all events NEW Priority Registration at new EWS Continental Championship events 4 Reserved places at each EWS event, max 6 riders listed per team Team name listed in TV graphics NEW EWSLabs interactive Team profile and rider data integrated into EWS live app and website, inc. ability to list team members, sponsors, social media and equipment - Launching March 2018 FREE 4 x EMBA Rider PRO Membership worth 150GBP Free of charge 50m2 Tech Space (Additional space not allowed to be purchased, see Platinum level) - Free of charge 50m2 Tech Space (Additional space not allowed to be purchased, see Platinum level) - includes power NEW Free of charge 25m2 Tech Space at new EWS Continental Series Events - does not include power 50% discount on Tech Area Space N/A N/A Priority placement in the Tech area NEW Team Transfer Window. Ability to change rider roster 1 time per year (injury etc) - changes communicated by EWS Team Focus Film for your team produced by Enduro World Series Productions. Hosted on Pinkbike and Enduro World Series You Tube Channel minutes Logo featured in end card of all Enduro World Series Productions films - Internet AND TV shows 1 day Instagram Takeover of Official EWS account (team riders) - 216K followers Instagram Story Takeover during Official Training day at 1 Event (team riders) - 216K followers Access to Raw Video Content Pool usage for commercial purposes (estimate 17 minutes of video per event). Delivered with 48hr of each event - rights do not extend to Team co-sponsors (worth over 30K GBP) Opportunity to purchase raw video for commercial purposes (800GBP/Min) INLUDED! Social media length edited video, featuring your riders produced for your own brand channels after each event (8 edits total, delivered within 24 hours) Worth over 8K GBP GBP 1, * Development Team status is for starter teams of new or up and coming riders or unrepresented nations. Major brands, factory teams and top level riders will not be accepted at Development level.

5 The Ultimate - Go Platinum Get the benefits of a Gold Team and a Gold Supporter PLUS more by upgrading to Platinum Level: Raw and edited video footage for your brand to use on its own channels and in your own campaigns Priority logo placement on all EWS communications footers and end cards (web and Video inc TV) Ability to purchase additional tech space at an EWS event to more than 50m2 4 free tickets to the Annual EWS Gala Dinner worth 380 GBP Integrated links to EWS Instagram channels through athlete posts and story takeovers Breakdown reports on equipment used by riders at EWS events (clothing, components etc) Platinum Partner 2018: 15,000 GBP Example Logos that Supporters and Teams can use to signify their EWS Partnership in marketing materials, team clothing & vehicles etc *Provided logos will signify level of support

6 In addition to these non-exclusive packages (listed on the following pages) for an additional cost we are also currently looking for exclusive partners in the following areas. - Clothing, Equipment and Merchandise partners: We are currently looking for partners for staff clothing and fan merchandise; protection, luggage, soft goods and eyewear. - Technology partners: We are currently looking for partners in mapping, cameras and other exciting new technologies to help us further bring the highest level of mountain bike racing to the world and bring the fans into the front seat of the action. - Travel and Vehicle partners: We are currently looking for official partnerships in travel and vehicle sectors that match our adventurous, demanding events and world travel in famous, iconic and remote corners of the globe. - EWS KIDS: We are looking to further link our travelling band of professional riders and teams with local kids at each venue. We are currently looking for a partner to help us make this a reality and inspire the future riders of tomorrow. - Women s Partner: We are currently looking for a brand to assist us in developing women s participation, through Ride-Outs at events, promotion of women s racing and other exciting opportunities to engage with female mountain bikers year round. Dates Team Registration opens December Team Registration closes January Team selections announced January Event registration December 2017 (public) - January 2018 (Teams) Contacts For Team applications please contact: For Partnerships enquiries please contact:

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