ROMANIA: Who are the winners of the Progresiv Awards 2018

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1 ROMANIA: Who are the winners of the Progresiv Awards Mar 2018 de Progressive Magazine [1] The Progresiv Awards 2018 Competition has nominated its winners at the Progresiv Gala Awards held at Casino Sinaia on the evening of March 15th, which brought together over 450 retail and FMCG professionals. The only company to go home with three trophies was Mega Image, who won the most votes in the Best International Retailer, Best New Store with the Mega Apetit concept, as well as the Best CSR Project trophy. Coca-Cola HBC won for the second consecutive year the trophy in the "Best FMCG Supplier" category, while Annabella was named "Best Local Retailer". Timisoreana Unpasteurized beer, a product in the portfolio of Ursus Breweries, was the winner of the Best New Food Product category, and Gerovital Plant Deodorants (Farmec) were named "Best New Non- Food Product". Pagina 1 din 5

2 In the "Best In-Store Project" category, most of the votes were received by the Staropramen Piano Bar by Bergenbier. In its turn, Interbrands Marketing & Distribution has won the Best Distribution Company trophy. After a close fight in the Outstanding Leadership category, the winners of the Progresiv Awards trophy were Irina Mandoiu, Albalact's Deputy Managing Director and Vasileios Stavrou, Mega Image CEO. Here are the final charts of Progresiv Awards 2018: Best Project In-store WINNER: Staropramen Piano Bar [Bergenbier] Ciocolata Neplictisitoare - Pantofi Neplictisitori (Non-boring Chocolate Non-Boring Shoes) [Heidi Chocolat] Dero 2in1 e unul pentru doi (Dero 2in1 is one for two)[unilever SCE] Profi Brewery [Bergenbier] Raftul tau regulile tale (Your shelf your rules) [Pronto Mobile] Best CSR Project WINNER: Blood donation [Mega Image & Transfusion Center] Be in their heart for life [Coca-Cola System in Romania and Save the Children Association] Atlantic4 [Kaufland Romania & Hospice Casa Sperantei] Pofta de carte (Book Appetite) [Carrefour Romania & Ovidiu Ro Association] Zero Waste 2017 School [Lidl Romania & EcoStuff Romania Association] Best Distribution Company WINNER: Intrebrands Marketing&Distribution Aquila Whiteland Sales and Marketing DRIM Daniel Amigo & Intercost Pagina 2 din 5

3 Best New Store WINNER: Mega Apetit Store Kaufland Barbu Vacarescu Zanfir Hypermarket Annabella Concept Store MyAuchan Petrom Bucuresti Militari Best New Non-Food Product WINNER: Gerovital Plant Deodorants[Farmec] Zewa Moist Toilet Paper [Essity Sca Hygiene] Dove Baby [Unilever] Sensodyne Rapid Relief [GSK] Mop Spray 2 in 1 [OTI] Best New Food Product WINNER: Unpasteurized Timisoreana [Ursus Breweries] Eticheta Curata (Clean label) [Cris-Tim] Aquavia Alcaline Water [Sam Mills Distribution] Chef Gourmand 7 Seeds Bread [Vel Pitar] Oua Ochioase and Oua Inimoase [Agricola] Best Local Retailer WINNER: Annabella Zanfir Diana Paco Supermarket Praxis Outstanding Leadership WINNER: Irina Mandoiu [Albalact] & Vasileios Stavrou [Mega Image] Grigore Horoi [Agricola Internațional] Pagina 3 din 5

4 Daniel Cirstea [Profi Rom Food] Cornel Caramizaru [FrieslandCampina] Best FMCG Supplier WINNER: Coca-Cola HBC Romania Ursus Breweries Unilever SCE Farmec Cris-Tim Best International Retailer WINNER: Mega Image Kaufland Carrefour Auchan Profi Rom Food The detailed results about the percentages obtained by the finalists can be accessed here [2]. Progresiv Awards was started from the desire to highlight the successful people, organizations, brands and projects in the FMCG market that set trends and contribute to the development of the industry, as well as the role of partnerships between retailers and suppliers. The competition targeted companies, brands and products, managers and entrepreneurs active in retail consumer goods in Romania for at least 12 months. The mechanism of establishing the finalists and winners of the Progressive Awards was simple, transparent and objective. The competition involved three stages: the nominations (coming from industry professionals), the validation of the nominations and the establishment of the finalists in the Specialists' Council and the crossvoting. Thus, suppliers awards were granted based on retailers' votes while the retailers' awards were based on suppliers votes. The voting was made through unique links, guaranteeing that a person can only vote once because they become inactive after the poll questionnaire is completed. In total, there were about 5,600 votes for the 10 categories in the Progresiv Awards 2018 competition. Pagina 4 din 5

5 The Research Partner of the Progresiv Awards project is the market research company Ipsos Romania, while the partner who created the branding and visual identity is Inoveo. You can find more details about Progresiv Awards on the dedicated website, [3]. Articole Asemănătoare Source URL: Legături [1] castigatorii_progresiv_awards_0.jpg [2] gresivawards2018.pdf [3] Pagina 5 din 5

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