2018 SCHEDULE PREVIEW

Transcription

1 2018 SCHEDULE PREVIEW ARRIVAL DAY WEDNESDAY, AUGUST 15 8:00 AM - 10:00 PM Welcome Airport Welcome Vancouver International Airport 3:00 PM - 9:00 PM Gear Up Registration 3:30 PM - 5:30 PM Get Stoked Crankworx Fox Air Downhill One by one, some 400 racers sprint down the mountains, scrubbing bumps and airing 1,200 vertical feet of non-stop bank and boost. 8:30 PM - 9:45 PM Get Stoked Crankworx Deep Summer Photo Challenge Six photographers. Three days in the epicentre of Crankworx. This is one slide showdown to remember. Base of Whistler Mountain & Longhorn Patio Whistler Olympic Plaza

2 DAY 1 THURSDAY, AUGUST 16 8:30 AM - 5:00 PM Gear Up Registration 9:30 AM - 3:15 PM sponsorshipx Tech Lounge 9:00 AM - 9:30 AM Launch Mark Harrison, President & CEO, The T1 Agency & Chair, sponsorshipx Darren Kinnaird, General Manger, Crankworx 10:15 AM - 10:45 AM Single Track Don Mayo, Global Managing Partner, IMI International & Sarah Stovold, VP, Content & Emerging Media, IMI International 10:45 AM - 11:15 AM Single Track The changing landscape of global sponsorship Ricardo Fort, VP, Global Sport Sponsorships, Coca-Cola 11:30 AM - 12:00 PM Double Track How to build a global brand while staying true to its local roots Kristen Gambetta, Sports and Entertainment, Rakuten & Zaileen Janmohamed, Senior VP, Client Consulting + Services, GMR 12:00 PM - 1:00 PM Fuel Up/ Single Track Ripping up the rule book to extract impact and value in sponsorships Lunch Reception - Esports Panel Sean Karoonian, Senior Marketing Manager, Cineplex Entertainment & Neil Duffy, Vice President, College Network & Business Development, WorldGaming 1:15 PM - 2:45 PM Tune Up Tori Stevens, Senior Vice President, Sports Innovation Lab Connecting with people through the power of bicycles David Zimberoff, VP of Marketing, SRAM Mark Stewart, President & Chief Innovation Officer, wondermakr Ryan Baise, Sr. Manager Partner Solutions, Fanatics, Inc. 3:15 PM - 6:00 PM Live It! Take in all that Whistler has to offer, grab a bike to rip the Whistler Mountain Bike Park, cruise along the Valley Trail, zipline in a rainforest or just take a moment soaking it all in at the Scandinave Spa. 6:30 PM - 10:00 PM Get Stoked Ultimate Pump Track Challenge Tailgate presented by IMI International Join IMI International at the Pump Track Challenge Tailgate as you get ready to cheer on the best riders in the world! Crankworx Ultimate Pump Track Challenge The Pump Track sees riders master a maze chock-full of berms, banks and rollers needed to pump through to the finish line without ever making a pedal stroke in this ultimate stripped-down showcase of a rider s horizontal momentum mettle. Whistler Mountain Whistler Mountain

3 DAY 2 FRIDAY, AUGUST 17 8:00 AM - 3:00 PM Gear Up Registration 8:30 AM - 1:00 PM sponsorshipx Tech Lounge 9:00 AM - 9:15 AM Opening Mark Harrison, President & CEO, The T1 Agency & Chair, sponsorshipx 9:15 AM - 9:45 AM Single Track Alison Gordon, CEO, 48 North Cannabis Co. 9:45 AM - 10:15 AM Single Track If sponsorship is the answer, what is the question? Matthew Leopold, Director, European Sponsorship Association 10:30 AM - 11:00 AM Double Track Cyndie Wang, Head of Global Sponsorships & Alliances, Hewlett Packard Enterprise People s attention. How to get it and how to keep it. Pam Hollander, Vice President, Consumer Marketing, Allstate & Kami Taylor, Senior Vice President, Octagon 11:00 AM - 12:00 PM Fuel Up Brunch Reception - How to recover from a major setback Roundtables with Coaches 12:00 PM - 1:00 PM Gondola up Whistler Mountain Whistler Village Gondola 1:00 PM - 1:30 PM Single Track Esports Panel Nathan Lindberg, Esport sponsorship sales, Twitch Wendy Lecot, Head of Strategic Alliances and Digital Marketing Innovation, HyperX David Rosenberg, Chief Strategic Officer, GMR Marketing Valeria Herzer, VP, Strategy and Partnerships, Havas Sports & Entertainment 1:45 PM - 2:15 PM Double Track The Climb: Accessing game-changing results to reach new heights! Alice Petzold, Professional Certified Coach and Trainer, A Game Coaching Accomplishment Coaching 2:30 PM - 5:00 PM PEAK 2 PEAK Gondola Sessions Global sponsorships How to engage the individual through a global lens Dive into the British Gas Pools 4 Schools initiative Matthew Leopold, Director, European Sponsorship Association Mathea Olin, Professional Surfer Moderator: Rebecca Shanks, VP Account Management, The T1 Agency Robbie Deeks, Director of Ecommerce Sales, VaynerMedia Liz DeAngelis, Director, Growth and Emerging Media, Ad Council One 360-degree view deserves another Leslie Blachford, Director, Events Canada, Hudson s Bay 2:30 PM - 5:00 PM Live it! Take a ride on the World Record Breaking PEAK 2 PEAK Gondola, grab a pair of hiking shoes or your yoga mat to take it all in as you explore the coastal mountains. Whistler Mountain - Roundhouse Whistler Mountain - Roundhouse PEAK 2 PEAK Gondola (1,427 ft in the air) Whistler Blackcomb Mountain Whistler Blackcomb Mountain 5:00 PM - 6:30 PM Après Après on the Mountain featuring SaulPaul, A Musician with a Message Whistler Mountain - Roundhouse 6:30 PM - 7:30 PM Gondola down to Whistler Village Whistler Village Gondola

4 DAY 3 SATURDAY, AUGUST 18 8:00 AM - 5:00 PM Gear Up Registration 8:00 AM - 3:30 PM sponsorshipx Tech Lounge 8:00 AM - 9:00 AM Fuel Up Breakfast Reception 9:00 AM - 9:30 AM Opening Panel 2018 SCHEDULE PREVIEW What Sponsors Want? Moderator: Mark Harrison, President & CEO, The T1 Agency & Chair, sponsorshipx Panel: Krista K. Massey, SVP - Marketing Activation and Engagement at SunTrust 9:45 AM - 10:15 PM Double Track Nathan Lindberg, Esport Sponsorship Sales, Twitch Alexander Gwilliam, Senior Creative Concept, KEMMLER KEMMLER 10:30 AM - 12:00 PM Tune Up John Pierce, Partner, Player 2 Studios Sponsorship transactions you can trust Jason Robertc CEO & Co-Founder, HelloSugoi Chad Seigler, Vice President International Business Development & Partnerships, NASCAR Rebecca Shanks, VP Account Management, The T1 Agency 12:00 PM - 1:00 PM Fuel Up Lunch Reception 1:00 PM - 1:30 PM Double Track The launch of the new Global Sponsorship Landscape Study Norm O Reilly, Partner Consultant, The T1 Agency & Assistant Dean of Executive Programs & Professor at the University of Guelph & Elisa Beselt, Director, Consulting, The T1 Agency U.S. soccer vs. European football: Different name, same sponsorship game? Bruce Bundrant, CEO & Founder, Riviera Sports Marketing 1:45 PM - 2:15 PM Single Track Dan Fleetwood, Vice President, Global Sponsorships, SAP 2:15 PM - 2:45 PM Single Track Creating action, one goal at a time Alison Désir, Founder, Harlem Run & Run 4 All Women 2:45 PM - 3:00 PM Closing Mark Harrison, President & CEO, The T1 Agency & Chair, sponsorshipx 4:30 PM - 7:00 PM Get Stoked Red Bull Joyride The best riders in the world bring their A-game to this invitational showcase. Whistler Mountain - Red Bull Joyride VIP Area 8:30 PM - 9:30 PM Get Stoked Crankworx World Tour Awards 9:30 PM - 12:30 AM Après Crankworx World Tour After Party

5 DEPARTURE DAY SUNDAY, AUGUST 19 7:00 AM - 9:00 AM Fuel Up Coach Coffee Talk Westin