Series Snap Shot page 3 Series Schedule page 4 Series Venue Attendance page 5 Series Demographics page 6 Series Hispanic Audience page 9 Series Media

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2 Series Snap Shot page 3 Series Schedule page 4 Series Venue Attendance page 5 Series Demographics page 6 Series Hispanic Audience page 9 Series Media Engagement page 10 Series Partners page 11 Team Introduction page 13 Driver Incentive page 16 Contact Information page 17 2

3 Official development series of the IMSA WeatherTech SportsCar Championship. The Mazda Prototype Lites Championship Presented by Cooper Tires was developed to support the IMSA WeatherTech SportsCar Championship - the premier Prototype and GT endurance racing series in North America. The series features global race car constructors Élan Motorsport Technologies backed by Mazda power and Cooper Tires, and offers racers from around the world the opportunity to compete at historic venues like Sebring International Raceway, Watkins Glen International and Road America. The Prototype Lites mission is two-fold: present an opportunity for semi-professional race car drivers to compete in a world-class environment, while also providing an avenue for drivers to move up the ladder into the Prototype and Prototype Challenge classes in the WeatherTech SportsCar Championship. 3

4 2016 RACE SCHEDULE S e b r i n g I n t l R a c e w a y S e b r i n g, F L M a r c h V I R g i n i a I n t e r n a t i o n a l R a c e w a y D a n v i l l e, V A A u g W a t k i n s G l e n I n t l W a t k i n s G l e n, N Y J u n e J u l y 2 M a z d a R a c e w a y L a g u n a S e c a M o n t e r e y, C A S e p t C a n a d i a n T i r e M o t o r s p o r t P a r k B o w m a n v i l l e, O n t a r i o J u l y 8-10 R o a d A t l a n t a B r a s e l t o n, G A S e p t. 3 0 O c t. 2 G r a n d P r i x T r o i s - R i v i è r e s T r o i s - R i v i è r e s, Q u e b e c A u g

5 75,900 80,744 89, *All put one IMSA Prototype Lites events are run in conjunction with the IMSA WeatherTech SportsCar Championship 5

6 CONNECT WITH HARD TO REACH CUSTOMERS Passion for brands, high education level and high net worth are unique characteristics of IMSA s active fan base. IMSA provides you unparalleled access to connect with these consumers. The typical fan is a highly educated, affluent, married male, 52 years of age. Their average net worth is $728,000 57% have a Bachelors degree or higher Source: Ipsos Active Fan Research 6

7 MARKET TO HIGHLY AFFLUENT CUSTOMERS The average household income of the active fan base is $109,000 66% of the active fan base has a HHI over $75,000* $25k-$50k Under $25k $50k-$75k $175k+ $125k-$175k $75k-$125k *39% of US population has HHI $75,000+ Source: IPSOS Active Fan Research U.S. Census 7

8 A TRULY LOYAL FAN BASE 75% are likely to try a sponsor s product or service. 73% are likely to consciously support a sponsor s product or service. 63% are likely to recommend a sponsor s product or service. Source: IPSOS Active Fan Research state sponsorship of race series makes them feel good about a product 8

9 IMSA has identified the Hispanic/Latino market as a key target and are marketing accordingly 8% of the Series fan base is Hispanic Nearly 3 million fans are African American, 12% more likely than NASCAR IMSA fans are 9% more likely to be of Mexican decent than a NASCAR fan 55% of the series Hispanic fans were born in the US Over 1.7 million series Hispanic fans follow sports closely, 9% more likely than a NASCAR fan IMSA competes in 3 of the top 7 Hispanic populated areas in the U.S. (Los Angeles, Austin, TX and San Francisco) 9

10 Online fully produced, full-length broadcasted races posted on YouTube Race broadcast examples: Prototype Lites Road Atlanta Prototype Lites Road America Prototype Lites Sebring 10

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14 JDC MotorSports history of championships. Founded in 1994 by John Church, Minneapolis, MN based JDC MotorSports established itself as one of the leading junior open-wheel teams in North America, winning fifteen championships in the last seven years in IndyCar s Mazda Road to Indy as well as the IMSA Prototype Lites development series. Following its open wheel success JDC MotorSports added a IMSA Prototype Lites Sports Car team in 2011 to its racing programs and expended its race operation into the TUDOR United Sports Car championship in 2014 under the entry of JDC Miller MotorSports. The team just recently won the 2016 Rolex 24 Hours of Daytona one of the most iconic endurance races in the world. 49 Wins - 47 Pole Positions Podiums 15 Championships Winner 14 14

15 JDC MotorSports Frontrunner in IMSA Lites since the teams series debut! 15 15

16 JDC MotorSports IMSA Lites Incentive! Highest JDC MotorSports IMSA Lites driver, finishing within the top five in year end driver championship points to receive a coached IMSA WeatherTech Sports Car Championship test in JDC Miller MotorSports Prototype Challenge program

17 Matthias Czabok VP Marketing Business Development Phone: Cell: matthias@czabokcom John Church President Cell: jchurch@jdcmotorsports.com Web: 17