Angling Fair. Poznań, Poland Lublin, Poland Sosnowiec, Poland March 2018

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1 Angling Fair Lublin, Poland Poznań, Poland Sosnowiec, Poland March 2018

2 CROWDS BEFORE THE OPENING RYBOMANIA FAIR...

3 RYBOMANIA is the biggest angling fair in Poland and one of the biggest exhibitions of this branch in Europe. The event takes place in three cities, there are hundreds of exhibitors, the exposition occupies dozens of thousands square meters and is visited by more than 60,000 visitors every year. It is right here at RYBOMANIA where the latest products of world s greatest brands are presented. RYBOMANIA Fair is also used as an arena of special shows, including the most spectacular ones which take advantage of huge tanks full of fish, where baits are presented. An intensive program of events attended by such angling champions as Jakub Vagner, Frédéric Julian, Luc Coppens, Alan Blair, Ardy Veltkamp and Phil Ringer seems to have some attractive magnetic power. On top of that, dozens of thousands of angling enthusiasts regardless of their experience get integrated and inspired by endless stories about the equipment, excellent fisheries and great fish. Feel invited to participate in RYBOMANIA! Bartosz Dembiński Project Manager

4 RYBOMANIA POZNAŃ... Number of exhibitors Exhibition area ,000 m ,000 m ,000 m ,000 m ,000 m 2 Number of visitors , , , , ,000

The development of RYBOMANIA Angling Fair started in 2012, when a few key players including DAIWA-CORMORAN joined in. Their trust turned out to pay off, as the following year a breakthrough came.

5 The development of RYBOMANIA Angling Fair started in 2012, when a few key players including DAIWA-CORMORAN joined in. Their trust turned out to pay off, as the following year a breakthrough came. It was then that the fair filled its whole pavilion with an exposition, which was later visited by more than 10,000 people. All that is proven by the statistics. We are convinced that 2018 will be outstanding!

RYBOMANIA LUBLIN... RYBOMANIA in Lublin is the only fair of this scale in the eastern part of Poland. The angling is very popular in this region of the country.

6 RYBOMANIA LUBLIN... RYBOMANIA in Lublin is the only fair of this scale in the eastern part of Poland. The angling is very popular in this region of the country. Lublin is also a great place to expand business in Ukraine, Slovakia and Belarus. We expect that in 2018 the exhibition may be visited again by more than 10,000 visitors Number of exhibitors - 94 Exhibition area - 7,200 m 2 Number of visitors - 9,094

RYBOMANIA SOSNOWIEC... In March 2016 the RYBOMANIA Fair was held in Silesia for the first time. This region is a cradle of Polish angling, with the strongest position occupied by carp angling.

7 RYBOMANIA SOSNOWIEC... In March 2016 the RYBOMANIA Fair was held in Silesia for the first time. This region is a cradle of Polish angling, with the strongest position occupied by carp angling. The event was a hit and succeeded in integrating anglers from around Poland. The second edition (2017) gathered even more visitors! 2017 Number of exhibitors Exhibition area - 13,500 m 2 Number of visitors - 11,534

8 GIGANTIC AQUARIUM It is a great hit of RYBOMANIA Fair! A huge tank of more than 23,000 liters was filled with carps, zanders, pikes, perches, sturgeons, trouts, salmons, as well as paddlefishes. There were presentations of baits in movement, as well as fishing techniques, presented by Polish and foreign champions, the fair stars. They presented equipment by worldwide angling market leaders accompanied by amazing multimedia. The fully glazed tank full of fish is the only and unique opportunity to observe how fish react seeing the baits. Spectacular attacks of predators are impressive!

10 THE RYBOMANIA S MARKETING KNOW-HOW... More than 2,000,000 people in Poland are passionate about angling. Intense and multi-channel marketing efforts guarantee access to a large group of people.

THE PROMOTION OF RYBOMANIA IN FIGURES... 336 films and over 1.662 251 views of them at youtube.

.. 108 552 unique page views during fairs months*.

11 THE PROMOTION OF RYBOMANIA IN FIGURES films and over views of them at youtube.com/rybomaniamtp... more than fans at Facebook Instagram followers unique page views during fairs months* publications and adverts in the professional and common press... advertising in the season 2016/2017 exceeded 500,000 EUR * November March 2017

12 THE RYBOMANIA'S DEMOGRAPHY AND GEOGRPHICAL COVERAGE... The age of RYBOMANIA visitors % ,3% ,4% ,4% 55 > 7,9% RYBOMANIA is visited by anglers from all over the country POZNAŃ LUBLIN SOSNOWIEC

13 THE RYBOMANIA FAIR STANDS FOR:... an opportunity to establish business contacts with angling shop and warehouse owners an opportunity to present the latest products to angling enthusiasts a direct contact with clients and real possibility of sale.

14 The next editions of RYBOMANIA Fair: Lublin, Poland / Poznań, Poland / Sosnowiec, Poland / March 2018 Feel invited to join in RYBOMANIA! Facebook/Rybomania Instagram.com/Rybomania youtube.com/rybomaniatv

Our team: Bartosz Dembiński Project Manager +48 691 022 824 bartosz.

skrzypczak@mtp.pl Jarosława Trocka Visitors' Service +48 691 021 775 jaroslawa.

15 Our team: Bartosz Dembiński Project Manager Hanna Skrzypczak Exhibitors Service Jarosława Trocka Visitors' Service Katarzyna Świderska Promotion & PR katarzyna.swiderska@mtp.pl

16 At the same time: Poznań International Fair Międzynarodowe Targi Poznańskie Międzynarodowe Targi Poznańskie sp. z o.o. ul. Głogowska 14, Poznań tel , faks: info@mtp.pl,

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