The highest selling Rugby League publication in Australia MEDIA KIT
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1 BIGLEAGUEst The highest selling Rugby League publication in Australia MEDIA KIT
2 BIG LEAGUE BACKGROUND FROM THE EDITOR As we slowly make our way towards our 100th anniversary of publication, Big League remains as important to the rugby league public as it has ever been. As the official magazine of the NRL, Big League can be relied on by every fan for the most comprehensive match-day information you ll find, as well as in-depth interviews, news and feature stories with the personalities, coaches and players they love. Fans can find us at the ground, supermarkets and in newsagencies every week as well as plug into to our massive social media presence. They know they have a resource that will supply team and player statistics they crave, insight into form and performance, as well as a one-stop shop for coverage of the Under-20s, Intrust Super Premiership, Intrust Super Cup and Ron Massey Cup plus all the official team lists for the weekend s NRL games. Whether you re a fan with a growing interest in the game of a lifelong devotee, Big League has something for everyone, including our famous Little League section which helps kids learn more about the game they love in a fun environment. Our expert team live and breathe rugby league and feel as passionately about it as the fans that pick up our magazine. Simply put, we love footy. Bring on Launched as The Rugby League News in 1920, it was a journal devoted to the interests of Rugby League Football, and containing the only authorised list of Names, Numbers, Colours and Positions of Players In 1974, The Rugby League News was rebranded Big League and remains the longest established Rugby League Publication in Australia. Big League Magazine is the Official Publication of the NRL and is sold nationally at Newsagents, Woolworths, Coles, BIG W, and other selected retail outlets. Big League is the only Rugby league Publication sold at all NRL games each weekend, including the Finals Series, State of Origin and Test match fixtures. Copies are also distributed to Stadium Corporate, VIP and media areas, plus Rugby League and Sport commentators. Big League readers can now purchase their digital copy from their home computer, ipad or Android tablet. All advertisements that appear in the weekly print version will be included in the digital version Free of Charge. Big League digital Issues can be purchased weekly or as a discounted yearly subscription at Also available on Apple NewsStand & Google Play. READERSHIP: 168,000 (SOURCE EMMA JUNE 2016) CIRCULATION: 10,695 ISSUES PER WEEK * (SOURCE ABC AUDIT JUNE 2016) *THIS DOES NOT INCLUDE 3000 COPIES DISTRIBUTED TO NRL GROUND CORPORATE AREAS EVERY WEEK.
3 2017 SCHEDULE OUTLINE 2017 SEASON GUIDE (HANDBOOK) 244 PAGES ON SALE 9TH FEBRUARY 2017 The Complete 2016 NRL Season Guide. Contains Player Profiles for Telstra Premiership & NYC teams for all NRL Clubs, Squad Stats, Club Draws & Records. The ultimate source of everything Rugby League for the 2016 NRL & NYC season OFFICIAL GRAND FINAL PROGRAM 100 PAGES ON SALE 28TH SEPTEMBER 2017 The Official 2016 Grand Final Program is sold nationally and at the 2016 Telstra Premiership Grand Final. The comprehensive Gameday Program for the biggest event on the 2016 Rugby League calendar SEASON PREVIEW 92 PAGES ON SALE 16TH FEBRUARY Big League Magazine previews all 16 x NRL club line-ups and predictions for the 2016 Season. Issue includes Player features, and in depth analysis and statistics for all teams including NYC competition SEASON REVIEW 64 PAGES ON SALE 5TH OCTOBER 2017 Big League reviews the performance of all 16 x clubs in the Telstra and NYC premiership and gives a comprehensive breakdown of the teams 2016 season WEEKLY ISSUES ROUNDS 1 TO FINALS WEEK 3 64 PAGES On Sale every Thursday commencing 2nd March Big League weekly issues contain Team/Player features, Official Gameday Team Lists, Player Posters, Updated player and team statistics and much more OFFICIAL RUGBY LEAGUE ANNUAL 288 PAGES ON SALE DECEMBER 2017 Complied by David Middleton, the Rugby League Annual is the most comprehensive compilation of Rugby League statistics in Australia. This publication is a collectable for all Rugby league fans OFFICIAL STATE OF ORIGIN PROGRAMS 64 PAGES Game 1 29th May 2017 Game 2 19th June 2017 Game 3 10th July 2017
4 DEADLINES ISSUE AD BOOKING AD MATERIAL ON SALE Season Guide 12-Jan 19-Jan 09-Feb Season Preview 19-Jan 26-Jan 16-Feb Round 1 17-Feb 24-Feb 02-Mar Round 2 24-Feb 3-Mar 09-Mar Round 3 3-Mar 10-Mar 16-Mar Round 4 10-Mar 17-Mar 23-Mar Round 5 17-Mar 24-Mar 30-Mar Round 6 24-Mar 30-Mar 06-Apr Round 7 30-Mar 7-Apr 13-Apr Round 8 7-Apr 14-Apr 20-Apr Round 9 14-Apr 21-Apr 27-Apr Rep Round 21-Apr 28-Apr 04-May Round Apr 5-May 11-May Round 11 5-May 12-May 18 May Round May 19-May 25 May State of Origin 1 12-May 19-May 29 May Round May 26-May 01-Jun Round May 2-Jun 08-Jun Round 15 2-Jun 9-Jun 15 Jun State of Origin 2 2-Jun 9-Jun 19-Jun Round 16 9-Jun 16-Jun 22 Jun Round Jun 23-Jun 29 Jun Round Jun 30-Jun 6 Jul State of Origin 3 23-Jun 30-Jun 10 Jul Round Jun 7-Jul 13 Jul Round 20 7-Jul 14-Jul 20 Jul Round Jul 21-Jul 27 Jul Round Jul 28-Jul 3 Aug Round Jul 4-Aug 10 Aug Round 24 4-Aug 11-Aug 17 Aug Round Aug 18-Aug 24 Aug Round Aug 25-Aug 31 Aug Finals Week 1 25-Aug 1-Sep 7 Sep Finals Week 2 1-Sep 8-Sep 14 Sep Finals Week 3 8-Sep 15-Sep 21 Sep 2017 Offical Grand Final Program 15-Sep 22-Sep 28-Sep Season Review 22-Sep 29-Sep 5-Oct NRL Annual 15-Nov 22-Nov 18-Dec
5 2017 ADVERTISING RATES ISSUES DPS FULL PAGE HALF PAGE 1/3 PAGE 2017 SEASON GUIDE (HANDBOOK) $4,300 $2,400 N/A N/A 2017 SEASON PREVIEW $6,480 $3,600 $2,160 N/A BIG LEAGUE WEEKLY ISSUES - ROUND 1 TO FINALS WEEK 3 $5,400 $3,000 $1,800 $1,350 STATE OF ORIGIN PROGRAMS 1, 2 & 3 $6,480 $3,600 $2,160 $1, GRAND FINAL PROGRAM $7,020 $3,900 $2,340 $1, SEASON REVIEW $5,400 $3,000 $1,800 $1,350 OFFICIAL 2017 RUGBY LEAGUE ANNUAL $6,480 $3,600 $2,160 $1,620 ARTWORK SPECIFICATIONS g 2017 SEASON GUIDE (HANDBOOK) g BIG LEAGUE WEEKLY ISSUES - ROUND 1 TO FINALS WEEK 3 g STATE OF ORIGIN PROGRAMS 1, 2 & 3 g 2017 REP PROGRAM g 2017 GF PROGRAM g 2017 SEASON PREVIEW g OFFICIAL 2017 RUGBY LEAGUE ANNUAL DPS 210MM (H) X 300MM (W) 275MM (H) X 420MM (W) 297MM (H) X 440MM (W) FULL PAGE 210MM (H) X 150MM (W) 275MM (H) X 210MM (W) 297MM (H) X 220MM (W) HALF PAGE 138MM (H) X 210MM (W) 138MM (H) X 220MM (W) 1/3 PAGE 90MM (H) X 210MM (W) 100MM (H) X 220MM (W) Artwork to include 5mm bleed on all material all perimeters. All artwork to be supplied as 300dpi, CMYK, high resolution PDF. Material delivery via Quickcut or Websend (Over 10MB). or ed to phillipsb@newslifemedia.com.au (Under 10MB) ACCEPTABLE MEDIA News Life Media only accepts advertising material via Quickcut (Adstream, Digital Ads) or Adsend, service providers for electronic delivery of digital files. For more information regarding Quickcut (Adstream, Digital Ads) and Websend contact: Quickcut (Adstream) (reception), (Austalia only tech support) or visit Digitalads International or visit Adsend , (Aust only tech support) or visit When supplying advertising material, please ensure that the on-sale date and magazine name are entered. This will assist in keeping track of your advertisement. Ensure that the order of consecutive advertisements and left/right hand pages on double page spreads are noted in the material instructions. When sending revised files, add an R at the end of the file name. ADVERTISING CONTACTS BOWIE PHILLIPS NATIONAL ADVERTISING MANAGER bowie.phillips@news.com.au CHRISSY FRAGKAKIS ADVERTISING PRODUCTION MANAGER chrissy.fragkakis@news.com.au ADDRESS LEVEL ONE 2 HOLT STREET, SURRY HILLS NSW 2010
6 MATERIAL SPECIFICATIONS FILE REQUIREMENTS/GUIDELINES Files must be compliant to the Australian Standard 3DAPv3 Papertype-3_F45 separation profile. Acrobat Distiller 6 or above is preferred. Files to be created in PDF version 1.3 or 1.4 and supplied as single pages. All files must be saved in CMYK format. RGB, LAB or spot colours will be rejected. Fonts must be embedded into the PDF file. All advertising material to include a minimum of 5mm bleed (where required). Crop, bleed and registration marks plus page information to appear on all advertising material, offset by a minimum of 8mm. No text or important page content should appear within 10mm either side of the spine on double page spreads (total 20mm). We recommend using double imaging on double page spreads. Allow 3mm either side of the spine, which is to be included within the trim not additional to the trim. The total ink limit should be between 280% - 310% with a black limit of 90% (medium GCR). 4 colour black and white images should use UCR. No type is to be smaller than 8 points. Coloured type with a black drop shadow should be set to knockout, otherwise the black drop shadow may overprint the coloured type. All reverse type to be no less than 10 points bold or made up of more than two colours. Black type smaller than 24 points to be made up of 100% black only and set to overprint. To ensure a rich black, type larger than 24 points and solid black panels should contain 40% cyan behind 100% black. For white reverse type we recommend 12 points bold as the minimum size. White type/elements to be set to knockout. Extremely thin and fine type, particularly type with serifs, should be avoided. Thin lines and box rules should be reproduced in one colour, to help with registration and clarity and with a minimum thickness of 0.25mm. It is recommended that solid borders and key lines are supplied no less than 8mm in from the trim, due to the trim and binding variance. Images should be saved as PSD or composite EPS files and supplied at 100% scaling, 300dpi and using 3DAPv3 Papertype-3 F45 separation profile. For more information regarding these separation profiles, visit News Life Media must be notified if the resolution of a image is intentionally supplied lower than 300dpi. COLOUR PROOFS For accurate colour reproduction, all advertising material must be accompanied by a 3DAPv3 Papertype-3 improved certified digital-approved proof, created from the supplied file at 100%. For more information regarding 3DAPv3 proofing guidelines, visit No responsibility will be taken for print colour reproduction when a 3DAPv3 Papertype-3 certified digital-approved proof is not supplied. DISCLAIMER While News Life Media is committed to producing magazines of the highest calibre and will ensure advertising material is reproduced as intended, the responsibility is firmly with the client/agency to supply advertising material according to our specifications. No responsibility will be taken if advertising material is not supplied to News Life Media specifications. News Life Media cannot accept requests to modify supplied advertising material. Advertising material will be archived for three issues. Advertising related correspondence ie: MI s, s confirming repeats etc will be archived for six months. Advertising material must be delivered on time so that quality checking procedures can take place. News Life Media reserves the right to refuse any advertising material.
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