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1 New Orleans Kansas City Nat l Kansas City Boston Nat l 2018/19 Season Week 17 (1/14-1/20/19) Valentine s Day Major Spending Event $ Planned Spending Per Household $150 $144 Mother's Day Easter Valentine's Day NFC Championship 59.5 HH L+SD Ratings Top Spending Categories for Valentine s day Jewelry An Evening Out Flowers Candy Clothing $2.0 $1.9 $1.8 $3.7 $4.7 In Billions AFC Championship 60.1 HH L+SD Ratings 58.5 TV Top Influencer for Retail Consumers in Awareness Stage 45% Philadelphia TV Chicago Nat l Social Media Broadcast TV Web/Apps Newspaper 9% 5% 5% 5% :22 Sunday, February 17 th Top 5 Broadcast S/O-S/O Detroit 1/14-1/20/19 AFC Champ. - CBS 16.3 Market of the Week: Detroit, MI (Rank #14) TV Viewing Area (DMA) Detroit Free Press, Detroit News Newspaper Daily Penetration Top 5 Spot TV Advertisers from Kantar Media Dec 17 Nov 18 Dols (000) NFC Champ. - Fox AFC Post 9.7 NFC Post 7.0 Masked S RA % % % POL-Governor $15,934.8 POL-Congress $13,622.6 Gardner-White Furniture Store $10,173.7 Ford Dealer Assn $9,905.5 Sam Bernstein Law F. $9,107.8
2 2018/19 Season Week 17 (1/14-1/20/19) Top 25 Broadcast S/O-S/O (1/14-1/20/19) Top 25 Syndication (1/7/19-1/13/19) A25-54 Rank Program Name Live+SD US AA% A25-54 Rank Program Name Live+SD US AA% 1 AFC CHAMPIONSHIP ON CBS FOX NFC CHAMPIONSHIP AFC CHAMP POST GUN ON CBS AFC CHAMP PRE KICK ON CBS FOX NFC CHAMPIONSHIP-GUN AFC CHMP POST GAME ON CBS FOX NFC CHAMPIONSHIP-KICK FOX NFC CHAMPIONSHIP-POST BIG BANG THEORY, THE AFC CHAMPIONSHIP PRE-GAME FOX NFC CHAMPIONSHIP-PRE MAGNUM P.I. SUN SPECIAL YOUNG SHELDON MASKED SINGER, THE THIS IS US AGT CHAMPIONS ELLENS GAME OF GAMES SATURDAY NIGHT GREY'S ANATOMY MOM CONNERS, THE NEIGHBORHOOD, THE NCIS BACHELOR, THE FOX NFL KICKOFF-NFC CHAMP 1.8 M-F Evening News (1/14-1/18/19) A25-54 Rank Program Name Live+SD US AA% 1 ABC WORLD NEWS NBC NIGHTLY NEWS CBS EVENING NEWS BIG BANG-SYN (AT) FAMILY FEUD (AT) WEEKEND ADVENTURE JUDGE JUDY (AT) WHEEL OF FORTUNE JEOPARDY (AT) MODERN FAMILY-WK-SYN (AT) BIG BANG WKND (AT) MODERN FAMILY-MF-SYN (AT) FAMILY FEUD-WK (AT) DATELINE WKLY (AT) LAST MAN STNDG-MF-SYN(AT) ENTERTAINMENT TONIGHT(AT) BOBS BURGERS-SYN (AT) FAMILY GUY-WK-SYN (AT) FAMILY GUY-MF-SYN (AT) INSIDE EDITION (AT) GOLDBERGS (AT) DR. PHIL SHOW (AT) ACCESS LV-WKD ELLEN DEGENERES SHOW LIVE WITH KELLY AND RYAN LAST MAN STNDG-WK-SYN(AT) TMZ (AT) CHICAGO PD WKLY (AT) 0.7 M-F Late Night (1/14-1/18/19) A25-54 Rank Program Name Live+SD US AA% 1 TONIGHT SHOW LATE SHOW-S COLBERT JIMMY KIMMEL 0.5 Top 10 Time Shifted S/O-S/O Programs (1/14/2019 1/20/2019) A25-54 Live+SD (000) AFC CHAMPIONSHIP ON CBS THE BIG BANG THEORY FOX NFC CHAMPIONSHIP AFC CHAMP POST GUN ON CBS GREY'S ANATOMY THIS IS US YOUNG SHELDON THE MASKED SINGER THE CONNERS AFC CHMP POST GAME ON CBS Time-Shifted LIVE
3 Household Live+SD Ratings on Local Broadcast Stations National New Orleans Kansas City Buffalo Indianapolis Providence Minneapolis National Kansas City Boston Providence Buffalo Hartford Denver
4 2018/19 Season Week 17 (1/14-1/20/19) Spanish Language Television Spanish Language programs on Spanish broadcast affiliates (Azteca, Estrella TV, Telemundo, UniMas and Univision) attracted 9% of all primetime A18-49 viewers (not just Spanish-Speaking) this week. In the market of Detroit, MI Spanish- Language programs on Spanish broadcast stations attracted 0% of all primetime A18-49 viewers (not just Spanish-Speaking) this week. Total U.S. Primetime % Broadcast Viewing to Spanish Networks Spanish Language % Viewing to Spanish Programs A18-49 Live+SD Detroit, MI Spanish Stations Hispanic Households 1/14-1/20/19 A18-49 Rank Program Name Live+SD US AA% A25-54 Rank Program Name Live+SD US AA% 1 AFC CHAMPIONSHIP ON CBS FOX NFC CHAMPIONSHIP AFC CHAMP POST GUN ON CBS FOX NFC CHAMPIONSHIP-GUN AFC CHAMP PRE KICK ON CBS RANK FOX NFC CHAMPIONSHIP-KICK PROGRAMS 8.2 NET 6 AFC CHMP "P25-54L+SD POST GAME ON CBS AA%" AFC CHMP POST GAME ON CBS FOX NFC CHAMPIONSHIP-KICK C. CERRADO-ED. ESTELAR PORQUE T EL AMOR 7.4 MANDA THU UNI FOX NFC CHAMPIONSHIP-POST C. CERRADO-ED. ESTELAR W ROSA DE GUADALUPE TUE C. CERRADO-ED. ESTELAR R ROSA 0.5 DE GUADALUPE THU NOTICIERO UNIVISION MIRA QUIEN BAI ALL ST SUN FOX NFC CHAMPIONSHIP-POST ROSA DE GUADALUPE THU ROSA DE GUADALUPE TUE ROSA DE GUADALUPE WED C. CERRADO-ED. ESTELAR M ROSA DE GUADALUPE MON C. CERRADO-ED. ESTELAR F JESUS THU AFC CHAMPIONSHIP ON CBS AFC CHAMP POST GUN ON CBS FOX NFC CHAMPIONSHIP FOX NFC CHAMPIONSHIP-GUN AFC CHAMP PRE KICK ON CBS ROSA DE GUADALUPE MON ROSA DE GUADALUPE WED NOTICIERO UNIVISION MIRA QUIEN BAI ALL ST SUN JESUS TUE VOZ, LA - SUN FALSA IDENTIDAD - M ROSA DE GUADALUPE FRI AMAR A MUERTE TUE MI MARIDO TIE MAS FAM MON 2.7
5 Metered Market Close-Up: Detroit, MI (DMA Rank #14) Detroit is home to several major corporations are based in the city, including three Fortune 500 companies. The most heavily represented sectors are manufacturing, finance, technology, and health care. The most significant companies based in Detroit include: General Motors, Quicken Loans, Ally Financial, Compuware, Shinola, American Axle, Little Caesars, DTE Energy, Lowe Campbell Ewald, Blue Cross Blue Shield of Michigan, and Rossetti Architects. About 80,500 people work in downtown Detroit, comprising one-fifth of the city's employment base. Thousands more employees work in Midtown, north of the central business district. Midtown's anchors are the city's largest single employer Detroit Medical Center, Wayne State University, and the Henry Ford Health System in New Center. Many of the area's prominent museums are located in the historic cultural center neighborhood around Wayne State University and the College for Creative Studies. Median Income SRDS Total Retail Sales ($000) $56,611 $9,045,750 WADL WDIV WDWO WJBK WKBD WMYD WPXD WUDT WWJ WXYZ TV stations serving the area of Detroit, MI: Independent, Grit, Quest, Cozi TV, The World Network, Justice NBC, This TV, MeTV TCT 61% Social Media platform Reach FOX, Movies!, Buzzr, Heroes & Icons CW, Comet TV, Charge!, TBD MyNetworkTV, Antenna TV, Escape Ion, Qubo, Ion Life, Ion Shop, QVC, HSN Daystar CBS, Start TV ABC, Bounce TV, Laff Reliance on Media to Stay Informed % Agree 49% 44% 22% TV Newspaper Radio Magazines Detroit, MI Interesting Facts Detroit was the first city to assign individual phone numbers. Detroit has tried, and failed, to house the Olympic summer games nine time, which is the most by any city in the world never to host the event. When the Detroit Symphony Orchestra was in a deep financial crisis, Kid Rock did what he called the best drunk move I ever made. He raised over $1 million for the symphony and helped save classical music. Detroit, MI Demographic Overview Age Hispanic 65+ <18 17% 22% 4% % 9% % Social 38% Media platform Reach % loyal to vehicle brand
6 2018/19 Season Local Market Close-Up: Detroit, MI (1/14-1/20/19) Viewing Source Program RTG % (X.XX) Days of WK #TC Start Time Rank WWJ-TV 62.1 AFC CHMP-CBS Su 1 6:45 PM 1 WJBK 2.1 FOX NFC CHPSHP Su 1 3:00 PM 2 WWJ-TV 62.1 AFC CH PST-CBS Su 1 10:15 PM 3 WJBK 2.1 FOX NFC CH-PST Su 1 6:30 PM 4 WJBK 2.1 MASKD SNGR-FOX 5.8..W :00 PM 5 WDIV-TV 4.1 SAT NITE LIVE Sa. 1 11:30 PM 6 WXYZ-TV 7.1 GREY ANTMY-ABC Th :00 PM 7 WXYZ-TV 7.1 CONNERS-ABC 4.4.Tu :00 PM 8 WWJ-TV 62.1 BIG BANG-CBS Th :00 PM 9 WWJ-TV 62.1 AFC CH PRE-CBS Su 1 6:00 PM 10 WDIV-TV 4.1 AGT CHMPNS-NBC 3.5 M :00 PM 11 WXYZ-TV 7.1 MILLN-THNG-ABC Th :00 PM 12 WDIV-TV 4.1 THIS IS US-NBC 3.1.Tu :00 PM 13 WJBK 2.1 FOX NFC CH-PRE Su 1 2:00 PM 14 WJBK 2.1 FOX2NWS AT 6AM 3.0 M-F 5 6:00 AM 15 WXYZ-TV 7.1 MODRN FMLY-ABC 2.8..W :00 PM 16 WJBK 2.1 PASSAGE-FOX 2.8 M :00 PM 17 WWJ-TV 62.1 MGNM PI-SU-CBS Su 1 10:45 PM 18 WJBK 2.1 FOX2NWS AT10PM 2.8 M-Su 7 10:00 PM 19 WXYZ-TV 7.1 SCHOOLED-ABC 2.7..W :30 PM 20 Copyright (c) 2019 The Nielsen Company. All rights reserved TV Households/TV+Digital P25-54 Avg. Local Broadcast News Avg. Cable Network News A25-54 Rating M-Su 6a-2a Broadcast = Weighted average of Lo all local news programs on WDIV, WJBK, WMYD, WXYZ Cable = M-Su 6a-2a average t.p. of CNN, Fox News Channel, HLN and MSNBC
7 TOP 100 PROGRAMS ADULTS Dates: 1/7/2018-1/13/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 1 FOX FOX NFC PLAYOFF-SUN ,238 2 FOX FOX NFC PLAYOFF-SAT ,965 3 FOX FOX NFC PLAYOFF-SU PST GN ,756 4 CBS AFC DIVISIONAL PLAYOFF-SU ,089 4 NBC NBC NFL PLAYOFF GAME DIV ,089 6 ESPN CFP CHAMPIONSHIP L ,600 7 FOX FOX NFC PLAYOFF-KICK-SAT ,550 8 FOX FOX NFC PLAYOFF-SA PST GN ,544 9 FOX FOX NFC PLAYOFF-PST-SUN , CBS AFC DIV-PLF-POST-GUN-SU , ESPN CFP CHAMPIONSHIP SUST L , NBC NBC NFL PLAYOFF POST DIV , CBS AFC DIV-PLF-PRE-KICK-SU , NBC NBC NFL PLYOFF PR-KCK DIV , FOX FOX NFC PLAYOFF-KICK-SUN , CBS AFC DIV-PLF-POST-GAME-SU , CBS BIG BANG THEORY, THE , FOX SIMPSONS , FOX FOX NFC PLAYOFF-PRE-SAT , NBC FOOTBALL NIGHT PRE DIV , ESPN COLL FTBL BOWL STUDIO L , CBS YOUNG SHELDON , FOX MASKED SINGER, THE , NBC AGT CHAMPIONS , WARNER BROS. TV BIG BANG-SYN (AT) , CBS MOM , TH TELEVISION FAMILY FEUD (AT) , DADT/LITTON WEEKEND ADVENTURE , FOX BOB'S BURGERS , CBS CBS NFL TODAY-SUN-DIV-PLF , CBS TV DISTRIBUTION JUDGE JUDY (AT) , NBC ELLENS GAME OF GAMES , ABC CONNERS, THE , FOX FAMILY GUY , CBS TV DISTRIBUTION WHEEL OF FORTUNE , NBC TITAN GAMES , CBS FAM , FOX LAST MAN STANDING , NBC ELLENS GAME OF GMS 1/ , CBS NCIS , ABC MODERN FAMILY , CBS TV DISTRIBUTION JEOPARDY (AT) , NBC CHICAGO MED , TH TELEVISION MODERN FAMILY-WK-SYN (AT) , ABC GOLDBERGS, THE , ABC SCHOOLED , NBC NBC NIGHTLY NEWS , ABC AMER FUNN HM VIDEOS-8PM , NBC CHICAGO FIRE , CBS BIG BANG THEORY, THE-1/ ,970
8 TOP 100 PROGRAMS ADULTS Dates: 1/7/2018-1/13/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 51 CBS BIG BANG THEORY, THE-1/ , ABC ABC WORLD NEWS TONIGHT , WARNER BROS. TV BIG BANG WKND (AT) , ABC BACHELOR, THE , CBS NCIS: LOS ANGELES , NBC MANIFEST , FOX COOL KIDS, THE , CBS GOD FRIENDED ME , FOX HELL'S KITCHEN-SAT LN , NBC TITAN GAMES 1/ , NBC CHICAGO PD , CBS YOUNG SHELDON SP-1/ , NBC FOOTBALL NIGHT PRE DIV , CBS HAWAII FIVE , NBC NEW AMSTERDAM , NBC SATURDAY NIGHT , FOX FOX NFC PLAYOFF-PRE-SUN , CBS S.W.A.T , ABC SHARK TANK , ABC KIDS ARE ALRIGHT, THE , CBS SEAL TEAM , FOX 24 HOURS TO HELL & BACK , NBC BROOKLYN NINE-NINE , CBS BLUE BLOODS , TH TELEVISION MODERN FAMILY-MF-SYN (AT) , FOX REL , TH TELEVISION FAMILY FEUD-WK (AT) , CBS HAPPY TOGETHER , NBC TODAY SHOW , CBS CRIMINAL MINDS , CBS 60 MINUTES , CBS CBS EVENING NEWS , NBC UNIVERSAL DATELINE WKLY (AT) , CBS SUNDAY MORNING , CBS MACGYVER , ABC BLACK-ISH , TH TELEVISION LAST MAN STNDG-MF-SYN(AT) , CBS TV DISTRIBUTION ENTERTAINMENT TONIGHT(AT) , FOX HELL'S KITCHEN , ABC SINGLE PARENTS , NBC LAW AND ORDER:SVU , ABC AMER FUNN HM VIDEOS-7PM , TH TELEVISION BOBS BURGERS-SYN (AT) , FOX LETHAL WEAPON , FOX ORVILLE, THE , ABC SPLITTING UP TOGETHER , ABC GOOD MORNING, AMERICA , NBC GOOD PLACE , ABC TRUTH & LIES: MONICA&BILL , TH TELEVISION FAMILY GUY-WK-SYN (AT) ,220
9 TOP 100 PROGRAMS ADULTS Dates: 11/26/ /30/2018 P18-49 P18-49 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 1 FOX FOX NFL SUNDAY-NATIONAL ,141 2 CBS CBS NFL NATIONAL ,336 3 NBC NBC SUNDAY NIGHT FOOTBALL ,944 4 ESPN ORANGE BOWL SUST L ,389 5 FOX FOX+NFLN THU NT FOOTBALL ,302 6 FOX FOX NFL SUNDAY-SINGLE ,275 7 ESPN CFP SEMIFINAL L ,219 8 CBS CBS NFL NATL POST GUN ,128 9 CBS SEC CHAMP-CBS: DR PEPPER , FOX FOX NFL SUNDAY-PST GN-NAT , CBS CBS NFL SINGLE , FOX FOX+NFLN THU NT POST-GUN , ESPN COTTON BOWL SUST L , FOX FOX NFL SUNDAY-REGIONAL , NBC NBC NFL SUNDAY POST , ESPN ESPN NFL REGULAR SEASON , NBC SUNDAY NIGHT NFL PRE-KICK , ESPN NFL REGULAR SEASON L , CBS CBS NFL SINGLE POST GUN , CBS CBS NFL REG POST GUN , FOX FOX+NFLN THU NT POST-GAME , CBS CBS NFL REGIONAL , FOX OT, THE , CBS SEC CHAMP POST GAME , ABC NBA CHRISTMAS SPECIAL , ABC ABC AFTRNOON CFTBL-12:01P , CBS CBS NFL TODAY UPDATE , FOX FOX+NFLN THU NT PRE-KICK , NFL NETWORK 2018 REG SSN SAT 2 POST G , NFL NETWORK 2018 REG SSN SAT , NFL NETWORK 2018 REG SSN SAT , ESPN COLL FTBL BOWL STUDIO L , NBC FOOTBALL NT AMERICA PT , NFL NETWORK 2018 REG SSN SAT 4 POSTGU , ABC NBA CHRISTMAS SPECIAL , NFL NETWORK 2018 REG SSN SAT 3 POSTGU , FOX BIG TEN FOOTBALL CH GAME , FOX SIMPSONS , CBS BIG BANG THEORY, THE , ESPN PEACH BOWL L , NBC THIS IS US , NFL NETWORK TNF POST-GUN , FOX NFL ON FOX PREKICK , FOX FOX NFL SUNDAY-POST , FOX BIG 10 FTBL CHAMP GM-KICK , ABC NBA CHRISTMAS SPECIAL , NFL NETWORK 2018 REG SSN SAT1 POST GU , NFL NETWORK THURSDAY NIGHT FOOTBALL , NFL NETWORK 2018 REG SSN SAT , CBS RUDOLPH RED-NOSE REINDEER ,256
10 TOP 100 PROGRAMS ADULTS Dates: 11/26/ /30/2018 P18-49 P18-49 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 51 CBS CBS NFL SINGLE PRE-KICK , WARNER BROS. TV BIG BANG-SYN (AT) , TH TELEVISION FAMILY FEUD (AT) , FOX BIG 10 FTBL CHAMP GM -GUN , CBS CBS NFL PRE-KICK , CBS 60 MINUTES , NFL NETWORK 2018 REG SSN SAT 4 PREKIC , CBS YOUNG SHELDON , NBC VOICE-TUE , NFL NETWORK 2018 REG SSN SAT 2 PREKIC , NFL NETWORK 2018 REG SSN SAT , FOX EMPIRE , FOX BOB'S BURGERS , CBS SURVIVOR , FOX ORVILLE, THE , CBS TV DISTRIBUTION JUDGE JUDY (AT) , CBS 60 MINUTES PRESENTS , NBC VOICE , CBS CLLG FOOTBLL-USAA , ABC DISNEY PARKS XMAS CELEBRT , FOX , ESPN MONDAY NIGHT KICKOFF , NFL NETWORK TNF POST-GAME , FOX FAMILY GUY , NBC CHRISTMAS-ROCKEFELLER CEN , FOX FOX+NFLN THU NT PREGAME , ESPN MONDAY NIGHT KICKOFF L , CBS CBS NFL SINGLE POST GAME , NBC CHICAGO FIRE , CBS NCIS , CBS GARTH BROOKS: NOTRE DAME , ABC CONNERS, THE , NBC VOICE 12/ , NBC CHICAGO MED , ABC CHARLIE BRWN CHRISTMAS , ABC CHARLIE BROWN CHRISTMAS , DADT/LITTON WEEKEND ADVENTURE , FOX FOX NFL SUNDAY-PRE , FOX STAR , NBC ELLENS GAME OF GMS 12/ , CBS MOM , FOX BIG 10 FTBL CHAMP GM-POST , TH TELEVISION MODERN FAMILY-WK-SYN (AT) , NBC NEW AMSTERDAM , NBC SATURDAY NIGHT , FOX MISS UNIVERSE PAGEANT , NBC CHICAGO PD , CBS TV DISTRIBUTION WHEEL OF FORTUNE , NBC AGT: HOLIDAY 12/ , ABC SATURDAY NIGHT FOOTBALL ,410
11 TOP 100 PROGRAMS ADULTS Dates: 11/26/ /30/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 1 FOX FOX NFL SUNDAY-NATIONAL ,527 2 CBS CBS NFL NATIONAL ,641 3 NBC NBC SUNDAY NIGHT FOOTBALL ,025 4 FOX FOX NFL SUNDAY-SINGLE ,313 5 FOX FOX+NFLN THU NT FOOTBALL ,202 6 CBS CBS NFL NATL POST GUN ,191 7 ESPN ORANGE BOWL SUST L ,989 8 ESPN CFP SEMIFINAL L ,929 9 CBS SEC CHAMP-CBS: DR PEPPER , FOX FOX NFL SUNDAY-PST GN-NAT , CBS CBS NFL SINGLE , FOX FOX NFL SUNDAY-REGIONAL , ESPN COTTON BOWL SUST L , FOX FOX+NFLN THU NT POST-GUN , NBC NBC NFL SUNDAY POST , NBC SUNDAY NIGHT NFL PRE-KICK , ESPN ESPN NFL REGULAR SEASON , CBS CBS NFL REG POST GUN , CBS CBS NFL SINGLE POST GUN , ESPN NFL REGULAR SEASON L , CBS CBS NFL REGIONAL , FOX FOX+NFLN THU NT POST-GAME , FOX OT, THE , CBS BIG BANG THEORY, THE , CBS SEC CHAMP POST GAME , FOX FOX+NFLN THU NT PRE-KICK , CBS CBS NFL TODAY UPDATE , NFL NETWORK 2018 REG SSN SAT 3 POSTGU , ABC ABC AFTRNOON CFTBL-12:01P , NFL NETWORK 2018 REG SSN SAT , NBC FOOTBALL NT AMERICA PT , NFL NETWORK 2018 REG SSN SAT , NFL NETWORK 2018 REG SSN SAT 2 POST G , NFL NETWORK 2018 REG SSN SAT 4 POSTGU , ESPN COLL FTBL BOWL STUDIO L , ABC NBA CHRISTMAS SPECIAL , FOX BIG TEN FOOTBALL CH GAME , NBC THIS IS US , ESPN PEACH BOWL L , FOX SIMPSONS , FOX NFL ON FOX PREKICK , ABC NBA CHRISTMAS SPECIAL , CBS YOUNG SHELDON , NFL NETWORK TNF POST-GUN , FOX FOX NFL SUNDAY-POST , CBS RUDOLPH RED-NOSE REINDEER , WARNER BROS. TV BIG BANG-SYN (AT) , NFL NETWORK 2018 REG SSN SAT1 POST GU , NFL NETWORK 2018 REG SSN SAT , TH TELEVISION FAMILY FEUD (AT) ,833
12 TOP 100 PROGRAMS ADULTS Dates: 11/26/ /30/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 51 NFL NETWORK THURSDAY NIGHT FOOTBALL , CBS 60 MINUTES , FOX BIG 10 FTBL CHAMP GM-KICK , NBC VOICE-TUE , CBS CBS NFL SINGLE PRE-KICK , CBS SURVIVOR , NBC VOICE , CBS TV DISTRIBUTION JUDGE JUDY (AT) , CBS CBS NFL PRE-KICK , CBS 60 MINUTES PRESENTS , NFL NETWORK 2018 REG SSN SAT 4 PREKIC , ABC NBA CHRISTMAS SPECIAL , NFL NETWORK 2018 REG SSN SAT , CBS NCIS , CBS CLLG FOOTBLL-USAA , FOX ORVILLE, THE , NFL NETWORK 2018 REG SSN SAT 2 PREKIC , FOX EMPIRE , FOX BIG 10 FTBL CHAMP GM -GUN , CBS MOM , NBC CHRISTMAS-ROCKEFELLER CEN , FOX , CBS GARTH BROOKS: NOTRE DAME , FOX BOB'S BURGERS , ABC CONNERS, THE , DADT/LITTON WEEKEND ADVENTURE , NBC CHICAGO FIRE , NBC VOICE 12/ , NFL NETWORK TNF POST-GAME , CBS BIG BANG THEORY, THE-ENC , ABC DISNEY PARKS XMAS CELEBRT , ESPN MONDAY NIGHT KICKOFF , NBC ELLENS GAME OF GMS 12/ , NBC CHICAGO MED , NBC SATURDAY NIGHT , CBS FBI , CBS TV DISTRIBUTION WHEEL OF FORTUNE , CBS BIG BANG THEORY, THE-SPCL , FOX FOX+NFLN THU NT PREGAME , NBC NEW AMSTERDAM , NBC MANIFEST , CBS YOUNG SHELDON-ENC , FOX LAST MAN STANDING , ABC CHARLIE BROWN CHRISTMAS , FOX FAMILY GUY , CBS NEIGHBORHOOD, THE , FOX FOX NFL SUNDAY-PRE , NBC NBC NIGHTLY NEWS , ABC CHARLIE BRWN CHRISTMAS , CBS TV DISTRIBUTION JEOPARDY (AT) ,858
13 Data Sources: Valentine s Day: NRF Ratings: The Nielsen Company, NPower, NNTV, NLTV, Arianna Newspaper TV Viewing Area: SRDS Circulation, 2009, 2014 & 2019 National Broadcast: The Nielsen Company, NNTV, Live + Same Day estimates, S/O-S/O = Sign-On to Sign-Off Time Shifted Programs: The Nielsen Company, NNTV, Live and Live + Same Day estimates Top 100 Programs: The Nielsen Company, NNTV Syndication: The Nielsen Company, NNTV, Live + Same Day. Syndication data is a week behind the current report week. Hispanic Households: The Nielsen Company, NPower, Live + Same Day Spanish Language Programs: The Nielsen Company, NPower, Live + Same Day. For Primetime daypart, Spanish Broadcast affiliates: Azteca, Estrella TV, Telemundo, UniMas & Univision; English Broadcast affiliates: ABC, NBC, CBS, Fox, CW, Me TV, Bounce TV, Cozi TV, Escape, Grit & Laff. Independents excluded due to unknown language format. For local markets: The Nielsen Company, Arianna, Live + Same Day. Local Market At-A Glance/Overview: SRDS (Nielsen Segmentation & Market Solutions), GfK MEMRI Local Market Close-Up: Nielsen NLTV, Kantar Media
New York S.F.-Oakland Chicago Nat l
2018/19 Season Week 21 (2/18-2/24/19) New York S.F.-Oakland Chicago Nat l 16.4 29.8 28.3 28.1 HH L+SD Rtg TV Ad Spending (billions) $70.8 $71.2 $70.5 $69.8 Hispanic HH HH 1.4 Toyota Dealer Assn National
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Syndicated Prime 2018/19 Season Week 20 (2/4-2/10/19) Grammy Awards HH L+SD Rating New York Memphis National 11.1 16.1 16.0 Syndication Delivering Primetime Ratings 1/28-2/3/19 Big Bang Theory The Masked
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2016/17 Season Week 17 (1/9-1/15/17) How to Reach 176.3 Million Unduplicated Viewers December 2016 # of channels # of days Broadcast TV 6 4 YouTube 3,514 31 of U.S. Broadband Households have Antenna-Only
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2017/18 Season Week 18 (1/22-1/28/18) The Grammy Awards 15.6 11.1 21.1 Top A25-54 Programs 6.9 (Excluding Sports) RA25-54 3.3 2.8 2.5 2.5 How likely are you to buy Valentine s gift(s) for the following
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2017/18 Season Week 19 (1/29-2/4/18) 43.1 Super Bowl LII 55.9 56.2 56.4 New Orleans Sacramento 22.6 21.9 Local TV Advertising Forecast $22.9 2022 Seattle 20.4 $20.8 National Boston Philadelphia Buffalo
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Nat l Ft. Myers Minneapolis 2016/17 Season Week 22 (2/13-2/19/17) HH Ratings The Good Fight (Premiere/Preview) 4.5 8.7 8.0 The Mainstream Appeal of Black Content Black vs. Non-Black Viewership Show % Non-AA
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2017/18 Season Week 10 (11/27-12/3/17) How Marketers are Stepping Up to Address Brand Safety in Digital Increased spending on proven safe channels Reviewed agency relationships 54.8% 57.7% % of respondents
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2017/18 Season Week 23 (2/26-3/4/18) 90 th Academy Awards HH Rating 14.9 National 26.0 28.3 New York San Francisco TV is the Spark of Conversations About News of the Day TV Online Content Radio Social
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2016/17 Season Week 3 (10/3-10/9/16) TV is the Most Heavily Consumed Platform 3:47 12:01 6:41 3:58 13:04 Tablet Smartphone PC TV-Connected Devices Radio 43.8 NFL Week 5 HH Ratings 41.3 37.6 2016 Holiday
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2017/18 Season Week 43 (7/16-7/22/18) Back-to-School & College Estimated Spending Total Expected Spending in Billions Back-to- $27.3 College 12.1 $29.5 $27.5 $48.5 $54.1 $55.3 Back-to- School 2016 2017
More informationCleveland-Akron (Canton), OH (DMA Rank #19)
2015/16 Season Week 52 (9/12-9/18/16) America s Got Talent Season Finale Dancing With the Stars Season Premiere Week 2 HH Rating CBS-National 8.3 Tuesday 14.6 Wednesday 8.5 16.2 San Antonio Kansas City
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2017/18 Season Week 24 (3/5-3/11/18) If You Could Choose ONLY 5 Networks, Which 5 Would They Be? A18+ % Choose Network 15% 40% 38% 35% 30% Broadcast Network Cable Network Top 5 Spot TV Advertisers in 2017
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2017/18 Season Week 34 (5/14-5/20/18) Time Spent Daily on TV the Most for All Adults HOURS:MINUTES 3:36 0:55 4:19 1:13 1:00 1:02 66% A18-34 A25-54 TV Radio Social Media If you could choose just 5 networks...
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2015/16 Season Week 43 (7/11-7/17/16) Adults Spend the Most Time Watching TV TV PC Video Smartphone Video Tablet Video 2016 ESPY Awards on ABC Knoxville 1:49 0:23 0:19 Kansas City A18+ Weekly Hrs:Mins
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Natl 2017/18 Season Week 37 (6/4-6/10/18) Stanley Cup Champions: Washington Capitals Las Vegas 3.9 Game 5 Washington, D.C. 27.6 66% 25.2 Nielsen Live+SD HH Ratings NBA Champions: Golden State Warriors
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2015/16 Season Week 46 (8/1-8/7/16) Opening Ceremony HH Rating 13.9 18.5 18.2 17.8 17.8 16.1 25.8 Primetime Sunday HH Rating 22.3 21.6 21.4 77 DMAs have a Broadcast Only HH Percentage of 15% or Higher
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2017/18 Season Week 26 (3/19-3/25/18) Television Social Media 2018 Retail Purchase Funnel 9% 45% NCAA Basketball Duke vs. Kansas 21.9 28.8 Stormy Daniels interview 21.3 25.4 Email Broadcast TV web/apps
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2017/18 Season Week 38 (6/11-6/17/18) FIFA World Cup Mexico vs. Germany Miami L.A. Houston Ntl 3.0 8.7 66% 12.0 Nielsen Live+SD HH Ratings Top 5 Broadcast FIFA COPA MUNDIAL-11 14.7 3.0 Voter Recall % of
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