2017/18 Season Week 38 (6/11-6/17/18) Voter Recall. % of Respondents 83% 68% TV ads Mail
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- Wilfrid Reed
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1 2017/18 Season Week 38 (6/11-6/17/18) FIFA World Cup Mexico vs. Germany Miami L.A. Houston Ntl % 12.0 Nielsen Live+SD HH Ratings Top 5 Broadcast FIFA COPA MUNDIAL Voter Recall % of Respondents 83% 68% TV ads Mail The U.S. Open (Final Round) Ft. Myers Tampa Kansas City Ntl Toss Up Contests Senate Nielsen Live+SD HH Ratings Gubernatorial AMERICA S GOT TALENT HOY COPA MUNDIAL 6/ FIFA COPA MUNDIAL-09 WORLD Natl OF DANCE Nielsen Live+SD A25-54 Ratings AZ, FL, IN, MO, ND, NV, TN, WV AK, CT, FL, IA, IL, ME, MI, MN, NV, OH Market of the Week: Davenport, IA-Rock Island-Moline, IL (Rank #102) Auto Purchasers Weekday Primetime Ratings (comscore) TV Viewing Area (DMA) Quad City Times (Davenport, IA) Newspaper Daily Penetration Top 5 Spot TV Advertisers from Kantar Media May 17 April 18 Dols (000) POL-Governor $2, Chrysler Chevrolet Dodge Local Broadcast Cable News % % % US Cellular $1,335.4 Ford $1,144.5 Mediacom $916.4 Green Local Dealer $856.6
2 2017/18 Season Week 38 (6/11-6/17/18) Top 25 Broadcast S/O-S/O (6/11-6/17/18) Top 25 Syndication (6/4-6/10/18) A25-54 Rank Program Name Live+SD US AA% A25-54 Rank Program Name Live+SD US AA% 1 FIFA COPA MUNDIAL-11-TEL AMERICA'S GOT TALENT-TUE HOY COPA MUNDIAL 6/17 III FIFA COPA MUNDIAL-09-TEL WORLD OF DANCE BACHELORETTE, THE CELEBRITY FAMILY FEUD BIG BANG THEORY, THE AMERICAN NINJA WARRIOR YOUNG SHELDON HOURS TO HELL & BACK FIFA MEN WC GS 9AM-6/ FOX US OPEN GOLF - SUN MASTERCHEF WED-8P $100,000 PYRAMID, THE NBC NIGHTLY NEWS ABC WORLD NEWS TONIGHT HOY COPA MUNDIAL 6/17 II MOM MOM - MONDAY FIFA MEN WC GS 2PM-6/ LITTLE BIG SHOTS SATURDAY NIGHT MAN WITH A PLAN CELEBRITY FAM FEUD-6/ WEEKEND ADVENTURE BIG BANG-SYN (AT) FAMILY FEUD (AT) JUDGE JUDY (AT) LAW & ORDER:SVU-WKL (AT) MODERN FAMILY-WK-SYN (AT) BIG BANG WKND (AT) WHEEL OF FORTUNE JEOPARDY (AT) DATELINE WKLY (AT) MODERN FAMILY-MF-SYN (AT) FAMILY FEUD-WK (AT) BOBS BURGERS-SYN (AT) FAMILY GUY-MF-SYN (AT) ENTERTAINMENT TONIGHT(AT) LAST MAN STNDG-MF-SYN(AT) FAMILY GUY-WK-SYN (AT) GOLDBERGS (AT) DR. PHIL SHOW (AT) INSIDE EDITION (AT) LAST MAN STNDG-WK-SYN(AT) TWO-HALF MEN-SYN (AT) MIKE AND MOLLY (AT) ACCESS HOLLYWD LV-WKD LIVE WITH KELLY AND RYAN 0.7 M-F Evening News (6/11-6/15/18) A25-54 Rank Program Name Live+SD US AA% 1 NBC NIGHTLY NEWS ABC WORLD NEWS CBS EVENING NEWS 0.9 M-F Late Night (6/11-6/15/18) A25-54 Rank Program Name Live+SD US AA% 1 TONIGHT SHOW LATE SHOW-S COLBERT JIMMY KIMMEL 0.5 Top 10 Time Shifted S/O-S/O Programs (6/11-6/17/2018) A25-54 Live+SD (000) AMERICA'S GOT TALENT-TUE THE BACHELORETTE MASTERCHEF WED-8P WORLD OF DANCE CELEBRITY FAMILY FEUD 24 HOURS TO HELL & BACK SO YOU THINK CN DANCE GENERAL HOSPITAL CODE BLACK FIFA MEN WC GS 2PM-6/15 Time-Shifted LIVE
3 Household Live+SD Ratings on Local Broadcast Stations FIFA World Cup (Mexico vs. Germany) Sunday, 6/17/18 10:30a (E) on Telemundo National Miami L.A. Houston Dallas S.F. & San Antonio FIFA World Cup (Russia vs. S. Arabia) Thursday, 6/14/18 10:30a (E) on Fox National Tulsa Austin San Francisco Birmingham New Orleans The U.S. Open (Final Round) Sunday, 6/17/18 10:00a (E) on Fox National Ft. Myers Tampa Kansas City Louisville Minneapolis & Greensboro H.
4 2017/18 Season Week 38 (6/11-6/17/18) Spanish Language Television Spanish Language programs on Spanish broadcast affiliates (Azteca, Estrella TV, Telemundo, UniMas and Univision) attracted 22% of all primetime A18-49 viewers (not just Spanish-Speaking) this week. In the market of Chicago, Spanish- Language programs on Spanish broadcast stations attracted 27% of all primetime A18-49 viewers (not just Spanish-Speaking) this week. Total U.S. Primetime % Broadcast Viewing to Spanish Networks Spanish Language % Viewing to Spanish Programs A18-49 Live+SD Chicago, IL Spanish Stations Hispanic Households 6/11-6/17/18 A18-49 Rank Program Name Live+SD US AA% A25-54 Rank Program Name Live+SD US AA% 1 FIFA COPA MUNDIAL-11-TEL HOY COPA MUNDIAL 6/17 III FIFA COPA MUNDIAL-09-TEL HOY COPA MUNDIAL 6/17 II FIFA COPA MUNDIAL-11-TEL HOY COPA MUNDIAL 6/17 III FIFA COPA MUNDIAL-09-TEL HOY COPA MUNDIAL 6/17 II FIFA COPA MUNDIAL-06-TEL FIFA COPA MUNDIAL-06-TEL 4.9 RANK PROGRAMS NET "P25-54L+SD AA%" 6 SENOR DE LOS CIELO VI - T FIFA COPA MUNDIAL-07-TEL SENOR DE LOS CIELO VI - R SENOR DE LOS CIELO VI - T FIFA COPA MUNDIAL-07-TEL PORQUE EL AMOR 3.6 MANDA 8 SENOR THU DE LOS CIELO VI - WUNI SENOR DE LOS CIELO VI - W SENOR DE LOS CIELO VI - R SENOR DE LOS CIELO VI - M SIN SENOS SI HAY III - T NUEVO DIA COPA 6/16 II HOY COPA MUNDIAL 6/17 IV ROSA DE GUADALUPE THU ROSA DE GUADALUPE WED FIFA COPA MUNDIAL-03-TEL SENOR DE LOS CIELO VI - F SIN SENOS SI HAY III - W SIN SENOS SI HAY III - R FIFA COPA MUNDIAL-08-TEL SENOR DE LOS CIELO VI - M NUEVO DIA COPA 6/16 II ROSA DE GUADALUPE WED ROSA DE GUADALUPE THU SIN SENOS SI HAY III - T FIFA COPA MUNDIAL-08-TEL HOY COPA MUNDIAL 6/17 IV ROSA DE GUADALUPE MON FIFA COPA MUNDIAL-03-TEL FIFA COPA MUNDIAL-10-TEL RICO Y LAZARO THU 3.4
5 Market Close-Up: Davenport, IA-Rock Island-Moline, IL The Quad Cities span the Mississippi River and the Illinois-Iowa border. Davenport and Bettendorf form the Iowa component, and Moline and Rock Island are on the Illinois side. The area, also called the Breadbasket of America, is a center for agriculture. Davenport's biggest labor industry is manufacturing, with over 7,600 jobs in the sector. John Deere is the second largest employer in the Quad Cities, after the Rock Island Arsenal as a whole. Deere, however, is the largest single employer, employing 7,200 workers in the Quad Cities and 948 on its north side Davenport plant. John Deere World Headquarters is located in Moline. Other large employers in Davenport and the Quad Cities include, Genesis Health System, Trinity Regional Health System, regional grocery store Hy-Vee and the Davenport Community School District. Median Income Davenport-Rock Island-Moline - $54,672 SRDS Total Retail Sales ($000) Davenport-Rock Island-Moline - $1,121,775 At-A-Glance DMA Rank TV Households Population , ,268 African American HH Rank Hispanic HH Rank Asian HH Rank TV stations serving the area of Davenport, IA-Rock Island-Moline, IL: Reliance on Media to Stay Informed % Agree KGCW KLJB KWQC The CW, This TV, Laff, Bounce TV 65% Fox, MeTV NBC, Ion Television, Cozi TV Social Media platform Reach 52% 42% WHBF WQAD CBS, KGCW, Grit, Escape ABC, Antenna TV, MyNetworkTV, Justice TVB Member Stations Davenport, IA-Rock Island-Moline, IL Interesting Facts Between Davenport and Rock Island is Arsenal Island, which houses the Rock Island Arsenal, the largest government-owned weapons manufacturer in the entire United States. Davenport s Figge Art Museum has some of the country s best and largest collections of Midwestern, Colonial Mexican, and Haitian works of art, with pieces by Grant Wood, famous for his American Gothic. Quad Cities Lock and Dam No. 15 is the longest roller dam in existence, and it stretches between Arsenal Island and Davenport Davenport, IA-Rock Island-Moline, IL Demographic Overview 14% 19% Age < Hispanic 20% TV Newspaper Radio Magazines 22% 9% 6% 94% Social 36% Media platform Reach 47% loyal to vehicle brand
6 2017/18 Season Local Market Close-Up: Davenport, IA-Rock Island-Moline, IL Market: Davenport, IA Series Ranker (Week of 5/28/18 6/03/18) Rtg Rnk Series Station # Eps Day Local Time Run Time Live+SD Rtg 1 NBA FINALS WQAD (ABC) 1 U 6:58 PM NBC Nightly News KWQC (NBC) 7 M T W R F S U 5:30 PM KWQC 6P KWQC (NBC) 5 M T W R F 6:00 PM NBA FINALS WQAD (ABC) 1 R 7:58 PM WQAD News 10pm SUN WQAD (ABC) 1 U 10:00 PM KWQC 10P Sun KWQC (NBC) 1 U 10:00 PM NBA FINALS-GM2 POST WQAD (ABC) 1 U 9:42 PM KWQC 10P KWQC (NBC) 4 T W R F 10:00 PM Wheel of Fortune KWQC (NBC) 6 M T W R F S 6:30 PM KWQC 5P KWQC (NBC) 5 M T W R F 5:00 PM QC Today Sat Pt 2 KWQC (NBC) 1 S 8:00 AM America's Got Talent KWQC (NBC) 2 T R 7:00 PM MLB on FOX KLJB (FOX) 1 S 7:51 PM KWQC 10P Sat KWQC (NBC) 1 S 10:00 PM Saturday Today KWQC (NBC) 1 S 7:00 AM Today (1) KWQC (NBC) 5 M T W R F 7:00 AM KWQC 6P Sat KWQC (NBC) 1 S 6:00 PM KWQC 5P Sat KWQC (NBC) 1 S 5:00 PM MLB Baseball KGCW (CW) 1 M 12:30 PM QC 6:00 A KWQC (NBC) 5 M T W R F 6:00 AM Purchasers by Auto Make (comscore) Primetime HH Ratings April 18 Weekday Prime (8p-11p) Chevrolet Chrysler Dodge Ford GMC Honda Hyundai Jeep Nissan Subaru Toyota Volkswagen Local Broadcast Cable News Local Broadcast News Avg. HH Rating vs. Cable Network News Avg. HH Rating Avg. Local Broadcast News Average Cable Network News Channels
7 TOP 100 PROGRAMS ADULTS Dates: 6/4/2018-6/10/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 1 ABC NBA FINALS ON ABC-GM ,461 2 ABC NBA FINALS ON ABC-GM ,261 3 ABC NBA TROPHY PRESENTATION ,630 4 NBC AMERICA'S GOT TALENT-TUE ,411 5 NBC NBC NHL STANLEY CUP FNL# ,177 6 DADT/LITTON WEEKEND ADVENTURE ,112 7 WARNER BROS. TV BIG BANG-SYN (AT) ,966 8 NBC BELMONT STAKES ,878 9 ABC CELEBRITY FAMILY FEUD , TH TELEVISION FAMILY FEUD (AT) , CBS TV DISTRIBUTION JUDGE JUDY (AT) , NBC NBC NHL STANLEY CUP FNL# , ABC NBA COUNTDOWN-GM , NBC WORLD OF DANCE , ABC BACHELORETTE, THE , ABC NBA COUNTDOWN-GM , NBC UNIVERSAL LAW & ORDER:SVU-WKL (AT) , ABC $100,000 PYRAMID, THE , CBS BIG BANG THEORY, THE , NBC AMERICAN NINJA WARRIOR , ABC CELEBRITY FAMILY FEUD-6/ , CBS YOUNG SHELDON , TH TELEVISION MODERN FAMILY-WK-SYN (AT) , ABC ABC WORLD NEWS TONIGHT , WARNER BROS. TV BIG BANG WKND (AT) , CBS TV DISTRIBUTION WHEEL OF FORTUNE , CBS TV DISTRIBUTION JEOPARDY (AT) , CBS TONY AWARDS , ABC J. KIMMEL LV! GM NIGHT , NBC UNIVERSAL DATELINE WKLY (AT) , NBC NBC NIGHTLY NEWS , CBS MOM , TH TELEVISION MODERN FAMILY-MF-SYN (AT) , NBC NBC-NITELY-NEWS , ABC $100,000 PYRAMID SP-6/ , FOX MASTERCHEF , CBS 60 MINUTES , ABC WRLD NEWS TONITE , CBS MAN WITH A PLAN , FOX MASTERCHEF WED-8P , ABC J. KIMMEL LV! GM NIGHT , NBC SATURDAY NIGHT , TH TELEVISION FAMILY FEUD-WK (AT) , NBC DATELINE FRI , ABC AMER FUNN HM VIDEOS-7PM , ABC TO TELL THE TRUTH , TH TELEVISION BOBS BURGERS-SYN (AT) , CBS MOM - MONDAY , NBC TODAY SHOW , FOX MNSTR ENRGY NASCAR CUP ,254
8 TOP 100 PROGRAMS ADULTS Dates: 6/4/2018-6/10/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 51 20TH TELEVISION FAMILY GUY-MF-SYN (AT) , NBC BELMONT STAKES PRE-RACE , CBS TV DISTRIBUTION ENTERTAINMENT TONIGHT(AT) , FOX SO YOU THINK CN DANCE , TH TELEVISION LAST MAN STNDG-MF-SYN(AT) , ABC GOOD MORNING, AMERICA , USA NETWORK WWE ENTERTAINMENT , CBS LIFE IN PIECES , NBC AMERICA'S GOT TALENT-SUN , CBS CODE BLACK , CBS UNDERCOVER BOSS , CBS SUNDAY MORNING , TH TELEVISION FAMILY GUY-WK-SYN (AT) , FOX FOUR, THE , ABC TO TELL THE TRUTH SP-6/ , CBS CBS EVENING NEWS , CBS BULL , SONY PICTURES TV GOLDBERGS (AT) , CBS TV DISTRIBUTION DR. PHIL SHOW (AT) , FOX MNSTR ENRGY NASCAR POST , CBS NCIS: NEW ORLEANS MON-9PM , CBS NCIS , FOX BEAT SHAZAM , ABC ABC WRLD NEWS TONIGHT-SUN , CBS S.W.A.T , CBS ELEMENTARY , ABC GOOD MORNING, AMERICA-SAT , CBS TV DISTRIBUTION INSIDE EDITION (AT) , CBS PRICE IS RIGHT , NBC NBC NIGHTLY NEWS-SUN CBS 48 HOURS: NCIS CBS YOUNG AND THE RESTLESS USA NETWORK WWE SMACKDOWN TEL SENOR DE LOS CIELO VI - M ABC JIMMY KIMMEL LIVE! TH TELEVISION LAST MAN STNDG-WK-SYN(AT) WARNER BROS. TV TWO-HALF MEN-SYN (AT) ABC MIDDLE SP-6/5, THE ABC MIDDLE, THE FOX FOX SATURDAY BASEBALL TEL SENOR DE LOS CIELO VI - T TEL SENOR DE LOS CIELO VI - R NBC DATELINE MYSTERY CBS PRICE IS RIGHT CBS SEAL TEAM - SPECIAL NBC AMERICAN NINJA WARR-FRI ABC CROSSING, THE CBS CBS THIS MORNING WARNER BROS. TV MIKE AND MOLLY (AT) NBC DATELINE-SUN
9 TOP 100 PROGRAMS ADULTS Dates: 4/30/2018-5/27/2018 P18-49 P18-49 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 1 ESPN NBA PLAYOFFS-CONF FNLS L ,298 2 TURNER NETWORK TELEVISION NBA PLAYOFFS- CONF FNLS L ,209 3 ABC ROSEANNE ,326 4 ABC NBA PLAYOFFS ON ABC-SU ,233 5 NBC KENTUCKY DERBY ,214 6 NBC BILLBOARD MUSIC AWARDS ,040 7 ABC NBA PLAYOFFS ON ABC-SA ,880 8 CBS BIG BANG THEORY, THE ,745 9 TURNER NETWORK TELEVISION NBA PLAYOFFS- ROUND 2 L , WARNER BROS. TV BIG BANG-SYN (AT) , ABC GREY'S ANATOMY , CBS YOUNG SHELDON , ABC NBA PLAYOFFS ON ABC-SU , FOX EMPIRE , ABC AMERICAN IDOL-MON , TH TELEVISION FAMILY FEUD (AT) , ABC AMERICAN IDOL-SUN , ABC MIDDLE, THE , NBC VOICE , CBS SURVIVOR , CBS TV DISTRIBUTION JUDGE JUDY (AT) , NBC SATURDAY NIGHT , NBC KENTUCKY DERBY PRE , NBC VOICE-TUE , ESPN NBA PLAYOFFS-CONF SEMIS L , DADT/LITTON WEEKEND ADVENTURE , CBS NCIS , CBS MOM 9:30PM-SPECIAL , ABC MODERN FAMILY , CBS MOM , TH TELEVISION MODERN FAMILY-WK-SYN (AT) , FOX STAR , TURNER NETWORK TELEVISION INSIDE THE NBA PLAYOFFS , ABC GOLDBERGS, THE , ABC BLACK-ISH , CBS BULL , NBC UNIVERSAL LAW & ORDER:SVU-WKL (AT) , ABC ROYL WEDDING:SP GMA 6A-FF , NBC CHICAGO PD , TH TELEVISION BOBS BURGERS-SYN (AT) , NBC LAW AND ORDER:SVU , NBC NBC NHL PLAYOFFS-PR 5/ , NBC VOICE 5/ , NBC PREAKNESS , WARNER BROS. TV BIG BANG WKND (AT) , CBS BIG BANG THEORY,THE 8P:SP , CBS BIG BANG THEORY, THE-ENC , CBS BIG BANG THEORY,THE 8P-SP , CBS YOUNG SHELDON-ENC , ABC DWTS: ATHLETES ,365
10 TOP 100 PROGRAMS ADULTS Dates: 4/30/2018-5/27/2018 P18-49 P18-49 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 51 CBS TV DISTRIBUTION WHEEL OF FORTUNE , CBS TV DISTRIBUTION JEOPARDY (AT) , ABC SPLITTING UP TOGETHER , ABC AMERICAN HOUSEWIFE , NBC CHICAGO FIRE , ESPN NBA DRAFT LOTTERY L , NBC PGAT PLAYERS CHP-SU , ABC STATION , NBC CHICAGO MED , TH TELEVISION FAMILY GUY-MF-SYN (AT) , CBS LIFE IN PIECES 9PM-SP , TH TELEVISION MODERN FAMILY-MF-SYN (AT) , CBS BIG BANG THEORY,THE-9P:SP , TH TELEVISION FAMILY GUY-WK-SYN (AT) , ABC LAST DAYS-MICHAEL JACKSON , NBC DERBY PREVIEW SHOW , USA NETWORK WWE ENTERTAINMENT , CBS KEVIN CAN WAIT , UNI LIGA MX 5/ , CBS MAN WITH A PLAN , NBC UNIVERSAL DATELINE WKLY (AT) , ABC AMER FUNN HM VIDEOS-7PM , CBS SEAL TEAM , FOX FAMILY GUY , UNI LIGA MX 5/ , NBC GOOD GIRLS , CBS NCIS: NEW ORLEANS , FOX SIMPSONS , FOX RESIDENT, THE , CBS SURVIVOR REUNION , NBC SUPERSTORE , NBC NBC NIGHTLY NEWS , CBS LIFE IN PIECES , ABC ABC WORLD NEWS TONIGHT , FOX UEFA CHAMP LEAGUE FINALS , TEL SENOR DE LOS CIELO VI - T , NBC AMERICAN NINJA WARR 5/ , CBS NCIS: LOS ANGELES , CBS ROYAL WEDDING:CBS NWS-SP , FOX MASTERCHEF JUNIOR , NBC AMERICAN NINJA WARR 5/ , TEL SENOR DE LOS CIELO VI - W , NBC DERBY PREVIEW SHOW , TH TELEVISION FAMILY FEUD-WK (AT) , CBS 60 MINUTES - 8PM SPECIAL , CBS S.W.A.T , FOX MNSTR ENRGY NASCAR CUP , ABC ABC WRLD NEWS TONIGHT-SUN , NBC BLACKLIST , NBC TODAY SHOW ,015
11 TOP 100 PROGRAMS ADULTS Dates: 4/30/2018-5/27/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 1 ABC ROSEANNE ,383 2 ESPN NBA PLAYOFFS-CONF FNLS L ,277 3 TURNER NETWORK TELEVISION NBA PLAYOFFS- CONF FNLS L ,197 4 NBC KENTUCKY DERBY ,029 5 CBS BIG BANG THEORY, THE ,868 6 NBC BILLBOARD MUSIC AWARDS ,425 7 ABC NBA PLAYOFFS ON ABC-SU ,307 8 CBS YOUNG SHELDON ,149 9 WARNER BROS. TV BIG BANG-SYN (AT) , ABC NBA PLAYOFFS ON ABC-SA , ABC MIDDLE, THE , ABC AMERICAN IDOL-MON , ABC GREY'S ANATOMY , TH TELEVISION FAMILY FEUD (AT) , NBC VOICE , CBS SURVIVOR , ABC AMERICAN IDOL-SUN , CBS NCIS , CBS MOM 9:30PM-SPECIAL , CBS TV DISTRIBUTION JUDGE JUDY (AT) , TURNER NETWORK TELEVISION NBA PLAYOFFS- ROUND 2 L , CBS MOM , DADT/LITTON WEEKEND ADVENTURE , FOX EMPIRE , NBC SATURDAY NIGHT , ABC NBA PLAYOFFS ON ABC-SU , NBC VOICE-TUE , NBC KENTUCKY DERBY PRE , CBS BULL , ABC MODERN FAMILY , CBS BIG BANG THEORY,THE 8P-SP , CBS BIG BANG THEORY, THE-ENC , ABC GOLDBERGS, THE , CBS YOUNG SHELDON-ENC , ABC ROYL WEDDING:SP GMA 6A-FF , CBS BIG BANG THEORY,THE 8P:SP , ABC BLACK-ISH , CBS BIG BANG THEORY,THE-9P:SP , NBC PREAKNESS , NBC CHICAGO PD , CBS KEVIN CAN WAIT , CBS LIFE IN PIECES 9PM-SP , CBS MAN WITH A PLAN , CBS TV DISTRIBUTION WHEEL OF FORTUNE , ABC DWTS: ATHLETES , TH TELEVISION MODERN FAMILY-WK-SYN (AT) , CBS TV DISTRIBUTION JEOPARDY (AT) , NBC LAW AND ORDER:SVU , WARNER BROS. TV BIG BANG WKND (AT) , ESPN NBA PLAYOFFS-CONF SEMIS L ,766
12 TOP 100 PROGRAMS ADULTS Dates: 4/30/2018-5/27/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 51 FOX STAR , NBC NBC NHL PLAYOFFS-PR 5/ , NBC VOICE 5/ , NBC UNIVERSAL LAW & ORDER:SVU-WKL (AT) , ABC AMERICAN HOUSEWIFE , ABC LAST DAYS-MICHAEL JACKSON , CBS NCIS: NEW ORLEANS , NBC PGAT PLAYERS CHP-SU , ABC SPLITTING UP TOGETHER , NBC CHICAGO MED , NBC CHICAGO FIRE , NBC NBC NIGHTLY NEWS , CBS LIFE IN PIECES , ABC ABC WORLD NEWS TONIGHT , NBC UNIVERSAL DATELINE WKLY (AT) , TURNER NETWORK TELEVISION INSIDE THE NBA PLAYOFFS , CBS SEAL TEAM , CBS SUPERIOR DONUTS , CBS NCIS: LOS ANGELES , NBC DERBY PREVIEW SHOW , TH TELEVISION MODERN FAMILY-MF-SYN (AT) , CBS SURVIVOR REUNION , CBS MOM 9:30PM-SP , ABC STATION , ABC AMER FUNN HM VIDEOS-7PM , CBS BIG BANG THEORY,THE 9:30P , CBS S.W.A.T , CBS 60 MINUTES - 8PM SPECIAL , NBC GOOD GIRLS , FOX MNSTR ENRGY NASCAR CUP , ABC INDIANAPOLIS 500 RACE , CBS 60 MINUTES , NBC BLACKLIST , NBC TODAY SHOW , CBS ROYAL WEDDING:CBS NWS-SP , NBC NBC-NITELY-NEWS , FOX RESIDENT, THE , TH TELEVISION LAST MAN STNDG-MF-SYN(AT) , ABC ABC WRLD NEWS TONIGHT-SUN , NBC DATELINE FRI , TH TELEVISION BOBS BURGERS-SYN (AT) , NBC SUPERSTORE , FOX MASTERCHEF JUNIOR , NBC DERBY PREVIEW SHOW , FOX SIMPSONS , NBC AMERICAN NINJA WARR 5/ , NBC AMERICAN NINJA WARR 5/ , TH TELEVISION FAMILY GUY-MF-SYN (AT) , NBC NBC NIGHTLY NEWS-SUN , USA NETWORK WWE ENTERTAINMENT ,283
13 Data Sources: Voter Recall: USPS & AAPC The Credibility Factor Summit Research post-election survey among 900 Virginia voters following the 2017 gubernatorial election Ratings: Nielsen NPower, NNTV, Arianna, WRAP Newspaper TV Viewing Area: SRDS Circulation, 2008, 2013 & 2018 National Broadcast: The Nielsen Company, NNTV, Live +Same Day estimates, S/O-S/O = Sign-On to Sign-Off Time Shifted Programs: The Nielsen Company, NNTV, Live and Live + Same Day estimates Top 100 Programs: Nielsen NPower Syndication: The Nielsen Company, NNTV, Live +Same Day. Syndication data is a week behind the current report week. Hispanic Households: The Nielsen Company, NPower, Live+SD Spanish Language Programs: The Nielsen Company, NPower, Live + Same Day. For Primetime daypart, Spanish Broadcast affiliates: Azteca, Estrella TV, Telemundo, UniMas & Univision; English Broadcast affiliates: ABC, NBC, CBS, Fox, CW, Me TV, Bounce TV, Cozi TV, Escape, Grit & Laff. Independents excluded due to unknown language format. For local markets: The Nielsen Company, Arianna, Live+Same Day. Local Market At-A Glance/Overview: SRDS (Nielsen Segmentation & Market Solutions), GfK MEMRI Local Market Close-Up: comscore StationView Essentials, Affinity Answers, Kantar Media Top 20: HH Series Ranker All Day, Ranked on Same Day DVR Metrics Auto Purchasers: comscore data. Weekday Primetime comparison of the top broadcast networks versus the top 4 cable news networks, standard and HD feeds. Local News Strength: All Day average of top 4 cable networks (CNN, Fox News, Headline News and MSNBC), standard and HD feeds vs. All Day Local Broadcast News average. Live HH rating used from the latest available month.
TV Viewing Area (DMA)
2017/18 Season Week 43 (7/16-7/22/18) Back-to-School & College Estimated Spending Total Expected Spending in Billions Back-to- $27.3 College 12.1 $29.5 $27.5 $48.5 $54.1 $55.3 Back-to- School 2016 2017
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Natl 2017/18 Season Week 37 (6/4-6/10/18) Stanley Cup Champions: Washington Capitals Las Vegas 3.9 Game 5 Washington, D.C. 27.6 66% 25.2 Nielsen Live+SD HH Ratings NBA Champions: Golden State Warriors
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2017/18 Season Week 23 (2/26-3/4/18) 90 th Academy Awards HH Rating 14.9 National 26.0 28.3 New York San Francisco TV is the Spark of Conversations About News of the Day TV Online Content Radio Social
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2017/18 Season Week 34 (5/14-5/20/18) Time Spent Daily on TV the Most for All Adults HOURS:MINUTES 3:36 0:55 4:19 1:13 1:00 1:02 66% A18-34 A25-54 TV Radio Social Media If you could choose just 5 networks...
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2017/18 Season Week 24 (3/5-3/11/18) If You Could Choose ONLY 5 Networks, Which 5 Would They Be? A18+ % Choose Network 15% 40% 38% 35% 30% Broadcast Network Cable Network Top 5 Spot TV Advertisers in 2017
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2015/16 Season Week 43 (7/11-7/17/16) Adults Spend the Most Time Watching TV TV PC Video Smartphone Video Tablet Video 2016 ESPY Awards on ABC Knoxville 1:49 0:23 0:19 Kansas City A18+ Weekly Hrs:Mins
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Natl Cleveland San Francisco Natl Cleveland San Francisco National Chicago Pittsburgh National Tulsa Knoxville 2015/16 Season Week 38 (6/6-6/12/16) Almost 90% Plan to Spend the same or More on Dad More
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2015/16 Season Week 45 (7/25-7/31/16) Back to School: Media That Influences TV/ B dcst Cable Radio Video on Mobile 2.1% 9.0% 6.5% 19.4% Media that influences shopping at particular stores for Back to School
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2017/18 Season Week 26 (3/19-3/25/18) Television Social Media 2018 Retail Purchase Funnel 9% 45% NCAA Basketball Duke vs. Kansas 21.9 28.8 Stormy Daniels interview 21.3 25.4 Email Broadcast TV web/apps
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2015/16 Season Week 39 (6/13-6/19/16) NBA Finals HH Rating Commercial Units within a Pod Local Broadcast TV Advertising Revenue Game 7 Game 6 Game 5 Cleveland San Francisco Nat l 15.8 Cleveland San Francisco
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2015/16 Season Week 48 (8/15-8/21/16) 14.3 Tuesday, 8/16 HH Rating 20.5 19.8 19.5 NBC s Primetime Viewership in Millions 8/17 NBC Sports Cable, 1.17 Online, 0.23 National Salt Lake Denver Austin Sunday,
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2015/16 Season Week 44 (7/18-7/24/16) Q1 Average Audience Composition: P18+ TV 47% Tablet 5% Smartphone 16% 10/20/16 Radio 17% TV Enabled Devices 6% PC 9% The Rocky Horror Picture Show: Let s Do The Time
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2017/18 Season Week 19 (1/29-2/4/18) 43.1 Super Bowl LII 55.9 56.2 56.4 New Orleans Sacramento 22.6 21.9 Local TV Advertising Forecast $22.9 2022 Seattle 20.4 $20.8 National Boston Philadelphia Buffalo
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