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1 Natl 2017/18 Season Week 37 (6/4-6/10/18) Stanley Cup Champions: Washington Capitals Las Vegas 3.9 Game 5 Washington, D.C % 25.2 Nielsen Live+SD HH Ratings NBA Champions: Golden State Warriors Game 3 Game 4 Natl National Cleveland SF-Oakland Nielsen Live+SD HH Ratings D.C.: Where did you go for the Capitals Victory Celebration? 84% Local Broadcast TV News Louisville Ft. Myers Baltimore West Palm National 62% Network Broadcast TV News % Cable News Channels The Belmont Stakes Triple Crown Winner: Justify 15.2 Nielsen Live+SD HH Ratings 19.0 D.C.: How Much Time Did You Spend with Each? Local Broadcast TV News Network Bdcst TV News Social Media Cable News Channels 1:38 1:32 Tuesday, July 17 2:19 1:20 (Hours:Minutes) Market of the Week: Myrtle Beach-Florence, SC (Rank #101) Auto Purchasers Weekday Primetime Ratings (comscore) TV Viewing Area (DMA) Sun News (Myrtle Beach, SC) Newspaper Daily Penetration Top 5 Spot TV Advertisers from Kantar Media April 17 March 18 Dols (000) Spectrum $ Chrysler Chevrolet Dodge Local Broadcast Cable News % % % Nissan $874.0 Akim Anastopoulo Attorney $833.8 Honda Dealer Assn $782.4 Ford Dealer Assn $769.5
2 2017/18 Season Week 37 (6/4-6/10/18) Top 25 Broadcast S/O-S/O (6/4-6/10/18) Top 25 Syndication (5/28-6/3/18) A25-54 Rank Program Name Live+SD US AA% 1 NBA FINALS ON ABC-GM NBA FINALS ON ABC-GM NBA TROPHY PRESENTATION AMERICA'S GOT TALENT-TUE NBC NHL STANLEY CUP FNL# BELMONT STAKES CELEBRITY FAMILY FEUD NBC NHL STANLEY CUP FNL# NBA COUNTDOWN-GM WORLD OF DANCE BACHELORETTE, THE NBA COUNTDOWN-GM $100,000 PYRAMID, THE BIG BANG THEORY, THE AMERICAN NINJA WARRIOR CELEBRITY FAMILY FEUD-6/ YOUNG SHELDON ABC WORLD NEWS TONIGHT TONY AWARDS J. KIMMEL LV! GM NIGHT NBC NIGHTLY NEWS MOM NBC-NITELY-NEWS $100,000 PYRAMID SP-6/ MASTERCHEF 1.2 M-F Evening News (6/4-6/8/18) A25-54 Rank Program Name Live+SD US AA% 1 ABC WORLD NEWS NBC NIGHTLY NEWS CBS EVENING NEWS 0.9 M-F Late Night (6/4-6/8/18) A25-54 Rank Program Name Live+SD US AA% 1 BIG BANG-SYN (AT) FAMILY FEUD (AT) JUDGE JUDY (AT) WEEKEND ADVENTURE LAW & ORDER:SVU-WKL (AT) WHEEL OF FORTUNE DATELINE WKLY (AT) JEOPARDY (AT) BIG BANG WKND (AT) MODERN FAMILY-MF-SYN (AT) MODERN FAMILY-WK-SYN (AT) BOBS BURGERS-SYN (AT) FAMILY FEUD-WK (AT) LAST MAN STNDG-MF-SYN(AT) FAMILY GUY-MF-SYN (AT) FAMILY GUY-WK-SYN (AT) AMERICAN NINJA-SYN (AT) ENTERTAINMENT TONIGHT(AT) GOLDBERGS (AT) DR. PHIL SHOW (AT) INSIDE EDITION (AT) ACCESS HOLLYWD LV-WKD LIVE WITH KELLY AND RYAN HOW I MET-MTHR-WK-SYN(AT) MIKE AND MOLLY (AT) 0.7 A25-54 Rank Program Name Live+SD US AA% 1 JIMMY KIMMEL TONIGHT SHOW LATE SHOW-S COLBERT 0.6 Top 10 Time Shifted S/O-S/O Programs (6/4-6/10/2018) A25-54 Live+SD (000) THE BACHELORETTE AMERICA'S GOT CELEBRITY FAMILY FEUD NBA FINALS ON ABC- NBA FINALS ON ABC- NBA TROPHY WORLD OF DANCE MASTERCHEF WED-8P TONY AWARDS MASTERCHEF Time-Shifted LIVE
3 Household Live+SD Ratings on Local Broadcast Stations NBA Finals Game 3 & 4 Thursday, 5/31/18 9p (E) on ABC National S.F.-Oak-San Jose Cleveland Columbus, OH New Orleans Memphis Stanley Cup Finals Game 5 Thursday, 6/7/18 8p (E) on NBC National Las Vegas D.C. Baltimore Richmond Buffalo The Belmont Stakes Saturday, 6/9/18 6:15p (E) on NBC National Louisville Ft. Myers Baltimore West Palm Tampa
4 2017/18 Season Week 37 (6/4-6/10/18) Spanish Language Television Spanish Language programs on Spanish broadcast affiliates (Azteca, Estrella TV, Telemundo, UniMas and Univision) attracted 15% of all primetime A18-49 viewers (not just Spanish-Speaking) this week. In the market of Charlotte, Spanish- Language programs on Spanish broadcast stations attracted 6% of all primetime A18-49 viewers (not just Spanish-Speaking) this week. Total U.S. Primetime % Broadcast Viewing to Spanish Networks Spanish Language % Viewing to Spanish Programs A18-49 Live+SD Charlotte, NC Spanish Stations Hispanic Households 6/4-6/10/18 A18-49 Rank Program Name Live+SD US AA% A25-54 Rank Program Name Live+SD US AA% 1 NBA FINALS ON ABC-GM NBA FINALS ON ABC-GM NBA TROPHY PRESENTATION SENOR DE LOS CIELO VI - T SENOR DE LOS CIELO VI - R 3.3 6RANK SENOR DE LOS CIELO PROGRAMS VI - M 3.2 NET 6 SENOR DE "P25-54L+SD LOS CIELO VI - R AA%" ROSA DE GUADALUPE TUE SENOR DE LOS CIELO VI - W PORQUE EL AMOR MANDA THU UNI SENOR DE LOS CIELO VI - W ROSA DE GUADALUPE TUE SENOR DE LOS CIELO VI - F SENOR DE LOS CIELO VI - F ROSA DE GUADALUPE WED ROSA DE GUADALUPE MON ROSA DE GUADALUPE MON RICO Y LAZARO TUE PAPA A TODA MADRE WED PAPA A TODA MADRE TUE ROSA DE GUADALUPE FRI NOTICIERO UNIVISION POR AMAR SIN LEY TUE RICO Y LAZARO THU ROSA DE GUADALUPE THU SIMPLEMENTE MARIA NBA FINALS ON ABC-GM NBA FINALS ON ABC-GM NBA TROPHY PRESENTATION SENOR DE LOS CIELO VI - M SENOR DE LOS CIELO VI - T RICO Y LAZARO TUE PAPA A TODA MADRE TUE POR AMAR SIN LEY TUE ROSA DE GUADALUPE WED PAPA A TODA MADRE WED NOTICIERO UNIVISION POR AMAR SIN LEY WED POR AMAR SIN LEY MON RICO Y LAZARO MON RICO Y LAZARO THU 2.9
5 Market Close-Up: Myrtle Beach-Florence, SC The largest employers in the area are the Horry County Department of Education, Wal-Mart Associate, Inc, Horry County Government, Grand Strand Regional Medical Center, Conway Medical Center, AVX Corporation, City of Myrtle Beach, Coastal Carolina University, Blue Cross Blue Shield, and Burroughs and Chapin Company, Inc. Tourism is the major industry in Myrtle Beach, which means that the highest employment sectors are arts, entertainment, recreation, accommodation, and food services. Florence has blossomed into a strong center for medical care, with three major medical providers McLeod Regional Medical Center, Carolinas Hospital System and HealthSouth. The growth of these providers has led to the transformation of the Florence skyline over the last 10 years, with development for demand with multi-story high-rises as well as community relation projects. At-A-Glance DMA Rank TV Households Population , ,707 Median Income Myrtle Beach-Florence- $42,934 SMSA Total Retail Sales ($000) Myrtle Beach-Florence- $1,975,187 African American HH Rank Hispanic HH Rank Asian HH Rank WBTW WFXB WMBF TV stations serving the area of Myrtle Beach-Florence, SC: CBS, MyNetworkTV & Antenna TV, Ion Television, Escape FOX, QVC, This TV, MeTV NBC, Bounce TV, Grit TV 58% Social Media platform Reach Reliance on Media to Stay Informed % Agree 45% 38% WPDE WWMB TVB Member Stations ABC, Local Weather, Comet TV, TBD CW, CW Plus, Stadium, Charge! Myrtle Beach-Florence Interesting Facts The area s first inhabitants were the Waccamaw and Winyah Indians, who named the region Chicora meaning the land. Myrtle Beach is known as the seaside golf capital of the world, and also claims to be the miniature golf capital of the world. The Myrtle Beach area boasts more than 100 championship golf courses and nearly 30 miniature golf courses, making it a premiere destination for golf enthusiasts. Myrtle Beach is the birthplace of Wheel of Fortune hostess, Vanna White % % Myrtle Beach-Florence Demographic Overview Age < Hispanic 19% TV Newspaper Radio Magazines 22% 9% 96% 4% Social 36% Media platform Reach 51% loyal to vehicle brand
6 2017/18 Season Local Market Close-Up: Myrtle Beach-Florence, SC Market: Florence, SC Series Ranker (Week of 5/21/18 5/27/18) Rtg Rnk Series Station # Eps Day Local Time Run Time Live+SD Rtg 1 NCIS WBTW (CBS) 1 T 8:00 PM American Idol WPDE (ABC) 1 M 9:00 PM Jeopardy! WBTW (CBS) 5 M T W R F 7:30 PM The Young and the Restless WBTW (CBS) 5 M T W R F 12:30 PM Inside Edition WBTW (CBS) 5 M T W R F 5:30 PM News 6 WBTW (CBS) 6 M T W R F S 6:00 PM Wheel of Fortune WBTW (CBS) 6 M T W R F S 7:00 PM CBS Evening News with Jeff Glor WBTW (CBS) 5 M T W R F 6:30 PM Dancing with the Stars: Athletes WPDE (ABC) 1 M 8:00 PM Roseanne WPDE (ABC) 1 T 8:00 PM The Bold and the Beautiful WBTW (CBS) 5 M T W R F 1:30 PM Empire WFXB (FOX) 1 W 8:00 PM News Noon WBTW (CBS) 5 M T W R F 12:01 PM Survivor WBTW (CBS) 1 W 8:00 PM MNSTR ENRGY NASCAR CUP WFXB (FOX) 1 U 6:23 PM News 5 WBTW (CBS) 5 M T W R F 5:00 PM The Big Bang Theory WBTW (CBS) 2 M R 8:00 PM MNSTR ENRGY NASCAR PRE WFXB (FOX) 1 U 6:15 PM Minutes WBTW (CBS) 1 U 7:00 PM Young Sheldon WBTW (CBS) 1 R 8:31 PM Purchasers by Auto Make (comscore) Primetime HH Ratings March 18 Weekday Prime (8p-11p) Chevrolet Chrysler Dodge Ford GMC Honda Hyundai Jeep Nissan Subaru Toyota Volkswagen Local Broadcast Cable News Local Broadcast News Avg. HH Rating vs. Cable Network News Avg. HH Rating Avg. Local Broadcast News Average Cable Network News Channels
7 TOP 100 PROGRAMS ADULTS Dates: 5/28/2018-6/3/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 1 ABC NBA FINALS ON ABC-GM ,806 2 ABC NBA FINALS ON ABC-GM ,312 3 TURNER NETWORK TELEVISION NBA PLAYOFFS- CONF FNLS L ,341 4 ABC NBA FINALS-GM2 POST ,548 5 NBC AMERICA'S GOT TALENT-TUE ,900 6 WARNER BROS. TV BIG BANG-SYN (AT) ,044 7 TURNER NETWORK TELEVISION INSIDE THE NBA PLAYOFFS , TH TELEVISION FAMILY FEUD (AT) ,663 9 NBC WORLD OF DANCE , CBS TV DISTRIBUTION JUDGE JUDY (AT) , NBC NBC NHL STANLEY CUP FNL# , DADT/LITTON WEEKEND ADVENTURE , ABC NBA COUNTDOWN-GM , ABC BACHELORETTE, THE , CBS BIG BANG THEORY, THE , CBS YOUNG SHELDON , NBC UNIVERSAL LAW & ORDER:SVU-WKL (AT) , NBC AMERICAN NINJA WARRIOR , ABC NBA COUNTDOWN-GM , NBC SPORTS NETWORK NHL STANLEY CUP L , FOX MASTERCHEF , CBS TV DISTRIBUTION WHEEL OF FORTUNE , NBC UNIVERSAL DATELINE WKLY (AT) , CBS TV DISTRIBUTION JEOPARDY (AT) , WARNER BROS. TV BIG BANG WKND (AT) , CBS MOM , ABC ABC WORLD NEWS TONIGHT , NBC NBC NIGHTLY NEWS , NBC AMERICA'S GOT TALENT 5/ , TH TELEVISION MODERN FAMILY-MF-SYN (AT) , FOX MASTERCHEF WED-8P , ABC WRLD NEWS TONITE , ABC ABC W NEWS TONIGHT-5/ , NBC SATURDAY NIGHT , NBC NBC MOVIE SPECIAL 6/ , TH TELEVISION MODERN FAMILY-WK-SYN (AT) , TURNER NETWORK TELEVISION NBA PLAYOFFS PRE-GAME , ABC J. KIMMEL LV! GM NIGHT , NBC NBC NIGHTLY NEWS 5/ , TH TELEVISION BOBS BURGERS-SYN (AT) , TH TELEVISION FAMILY FEUD-WK (AT) , NBC TODAY SHOW , TH TELEVISION LAST MAN STNDG-MF-SYN(AT) , CBS UNDERCOVER BOSS , CBS CODE BLACK 9PM-SPECIAL , CBS 60 MINUTES , ABC GOOD MORNING, AMERICA , CBS CODE BLACK , TH TELEVISION FAMILY GUY-MF-SYN (AT) , TH TELEVISION FAMILY GUY-WK-SYN (AT) , CBS LIFE IN PIECES ,237
8 TOP 100 PROGRAMS ADULTS Dates: 5/28/2018-6/3/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 52 NBC UNIVERSAL AMERICAN NINJA-SYN (AT) , FOX BEAT SHAZAM , ABC 20/20-FRI , CBS NCIS , CBS TV DISTRIBUTION ENTERTAINMENT TONIGHT(AT) , CBS SUNDAY MORNING , CBS CBS EVENING NEWS , CBS CBS EVENING NEWS SPECIAL , USA NETWORK WWE ENTERTAINMENT , CBS BULL , NBC WORLD OF DANCE 5/ , CBS PRICE IS RIGHT , UniMas SELECCION MEX 05/28/ , ABC MIDDLE SP-5/29, THE , NBC TODAY SHOW 5/ , CBS YOUNG AND THE RESTLESS-SP , CBS S.W.A.T , CBS MOM 8PM-SPECIAL , ABC J. KIMMEL LV! GM NIGHT , NBC DATELINE-SUN , SONY PICTURES TV GOLDBERGS (AT) , ABC GOLDBERGS, THE , NBC NBC NIGHTLY NEWS-SUN , CBS TV DISTRIBUTION DR. PHIL SHOW (AT) , CBS MAN WITH A PLAN - SPECIAL , CBS YOUNG AND THE RESTLESS , ABC GOLDBERGS-WED 8:30PM, THE , CBS TV DISTRIBUTION INSIDE EDITION (AT) , CBS HAWAII FIVE NBC REVERIE USA NETWORK WWE SMACKDOWN CBS PRICE IS RIGHT FOX LUCIFER CBS CBS THIS MORNING CBS LET'S MAKE A DEAL 2 SP ABC MODERN FAMILY NBC DATELINE MYSTERY CBS INSTINCT CBS BLUE BLOODS CBS BOLD AND THE BEAUTIFUL-SP ABC MODERN FAMILY SP-5/ UNI SELECCION MEXICANA 6/ TEL SENOR DE LOS CIELO VI - W ABC GOOD MORNING,AMERICA-5/ TEL SENOR DE LOS CIELO VI - R ABC SHARK TANK SP-6/ CBS 48 HOURS: NCIS ABC GOOD MORNING, AMERICA-SUN ABC GOOD MORNING, AMERICA-SAT FOX LUCIFER-SP 5/28 9P CBS BOLD AND THE BEAUTIFUL
9 TOP 100 PROGRAMS ADULTS Dates: 4/30/2018-5/27/2018 P18-49 P18-49 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 1 ESPN NBA PLAYOFFS-CONF FNLS L ,298 2 TURNER NETWORK TELEVISION NBA PLAYOFFS- CONF FNLS L ,209 3 ABC ROSEANNE ,326 4 ABC NBA PLAYOFFS ON ABC-SU ,233 5 NBC KENTUCKY DERBY ,214 6 NBC BILLBOARD MUSIC AWARDS ,040 7 ABC NBA PLAYOFFS ON ABC-SA ,880 8 CBS BIG BANG THEORY, THE ,745 9 TURNER NETWORK TELEVISION NBA PLAYOFFS- ROUND 2 L , WARNER BROS. TV BIG BANG-SYN (AT) , ABC GREY'S ANATOMY , CBS YOUNG SHELDON , ABC NBA PLAYOFFS ON ABC-SU , FOX EMPIRE , ABC AMERICAN IDOL-MON , TH TELEVISION FAMILY FEUD (AT) , ABC AMERICAN IDOL-SUN , ABC MIDDLE, THE , NBC VOICE , CBS SURVIVOR , CBS TV DISTRIBUTION JUDGE JUDY (AT) , NBC SATURDAY NIGHT , NBC KENTUCKY DERBY PRE , NBC VOICE-TUE , ESPN NBA PLAYOFFS-CONF SEMIS L , DADT/LITTON WEEKEND ADVENTURE , CBS NCIS , CBS MOM 9:30PM-SPECIAL , ABC MODERN FAMILY , CBS MOM , TH TELEVISION MODERN FAMILY-WK-SYN (AT) , FOX STAR , TURNER NETWORK TELEVISION INSIDE THE NBA PLAYOFFS , ABC GOLDBERGS, THE , ABC BLACK-ISH , CBS BULL , NBC UNIVERSAL LAW & ORDER:SVU-WKL (AT) , ABC ROYL WEDDING:SP GMA 6A-FF , NBC CHICAGO PD , TH TELEVISION BOBS BURGERS-SYN (AT) , NBC LAW AND ORDER:SVU , NBC NBC NHL PLAYOFFS-PR 5/ , NBC VOICE 5/ , NBC PREAKNESS , WARNER BROS. TV BIG BANG WKND (AT) , CBS BIG BANG THEORY,THE 8P:SP , CBS BIG BANG THEORY, THE-ENC , CBS BIG BANG THEORY,THE 8P-SP , CBS YOUNG SHELDON-ENC , ABC DWTS: ATHLETES ,365
10 TOP 100 PROGRAMS ADULTS Dates: 4/30/2018-5/27/2018 P18-49 P18-49 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 51 CBS TV DISTRIBUTION WHEEL OF FORTUNE , CBS TV DISTRIBUTION JEOPARDY (AT) , ABC SPLITTING UP TOGETHER , ABC AMERICAN HOUSEWIFE , NBC CHICAGO FIRE , ESPN NBA DRAFT LOTTERY L , NBC PGAT PLAYERS CHP-SU , ABC STATION , NBC CHICAGO MED , TH TELEVISION FAMILY GUY-MF-SYN (AT) , CBS LIFE IN PIECES 9PM-SP , TH TELEVISION MODERN FAMILY-MF-SYN (AT) , CBS BIG BANG THEORY,THE-9P:SP , TH TELEVISION FAMILY GUY-WK-SYN (AT) , ABC LAST DAYS-MICHAEL JACKSON , NBC DERBY PREVIEW SHOW , USA NETWORK WWE ENTERTAINMENT , CBS KEVIN CAN WAIT , UNI LIGA MX 5/ , CBS MAN WITH A PLAN , NBC UNIVERSAL DATELINE WKLY (AT) , ABC AMER FUNN HM VIDEOS-7PM , CBS SEAL TEAM , FOX FAMILY GUY , UNI LIGA MX 5/ , NBC GOOD GIRLS , CBS NCIS: NEW ORLEANS , FOX SIMPSONS , FOX RESIDENT, THE , CBS SURVIVOR REUNION , NBC SUPERSTORE , NBC NBC NIGHTLY NEWS , CBS LIFE IN PIECES , ABC ABC WORLD NEWS TONIGHT , FOX UEFA CHAMP LEAGUE FINALS , TEL SENOR DE LOS CIELO VI - T , NBC AMERICAN NINJA WARR 5/ , CBS NCIS: LOS ANGELES , CBS ROYAL WEDDING:CBS NWS-SP , FOX MASTERCHEF JUNIOR , NBC AMERICAN NINJA WARR 5/ , TEL SENOR DE LOS CIELO VI - W , NBC DERBY PREVIEW SHOW , TH TELEVISION FAMILY FEUD-WK (AT) , CBS 60 MINUTES - 8PM SPECIAL , CBS S.W.A.T , FOX MNSTR ENRGY NASCAR CUP , ABC ABC WRLD NEWS TONIGHT-SUN , NBC BLACKLIST , NBC TODAY SHOW ,015
11 TOP 100 PROGRAMS ADULTS Dates: 4/30/2018-5/27/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 1 ABC ROSEANNE ,383 2 ESPN NBA PLAYOFFS-CONF FNLS L ,277 3 TURNER NETWORK TELEVISION NBA PLAYOFFS- CONF FNLS L ,197 4 NBC KENTUCKY DERBY ,029 5 CBS BIG BANG THEORY, THE ,868 6 NBC BILLBOARD MUSIC AWARDS ,425 7 ABC NBA PLAYOFFS ON ABC-SU ,307 8 CBS YOUNG SHELDON ,149 9 WARNER BROS. TV BIG BANG-SYN (AT) , ABC NBA PLAYOFFS ON ABC-SA , ABC MIDDLE, THE , ABC AMERICAN IDOL-MON , ABC GREY'S ANATOMY , TH TELEVISION FAMILY FEUD (AT) , NBC VOICE , CBS SURVIVOR , ABC AMERICAN IDOL-SUN , CBS NCIS , CBS MOM 9:30PM-SPECIAL , CBS TV DISTRIBUTION JUDGE JUDY (AT) , TURNER NETWORK TELEVISION NBA PLAYOFFS- ROUND 2 L , CBS MOM , DADT/LITTON WEEKEND ADVENTURE , FOX EMPIRE , NBC SATURDAY NIGHT , ABC NBA PLAYOFFS ON ABC-SU , NBC VOICE-TUE , NBC KENTUCKY DERBY PRE , CBS BULL , ABC MODERN FAMILY , CBS BIG BANG THEORY,THE 8P-SP , CBS BIG BANG THEORY, THE-ENC , ABC GOLDBERGS, THE , CBS YOUNG SHELDON-ENC , ABC ROYL WEDDING:SP GMA 6A-FF , CBS BIG BANG THEORY,THE 8P:SP , ABC BLACK-ISH , CBS BIG BANG THEORY,THE-9P:SP , NBC PREAKNESS , NBC CHICAGO PD , CBS KEVIN CAN WAIT , CBS LIFE IN PIECES 9PM-SP , CBS MAN WITH A PLAN , CBS TV DISTRIBUTION WHEEL OF FORTUNE , ABC DWTS: ATHLETES , TH TELEVISION MODERN FAMILY-WK-SYN (AT) , CBS TV DISTRIBUTION JEOPARDY (AT) , NBC LAW AND ORDER:SVU , WARNER BROS. TV BIG BANG WKND (AT) , ESPN NBA PLAYOFFS-CONF SEMIS L ,766
12 TOP 100 PROGRAMS ADULTS Dates: 4/30/2018-5/27/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 51 FOX STAR , NBC NBC NHL PLAYOFFS-PR 5/ , NBC VOICE 5/ , NBC UNIVERSAL LAW & ORDER:SVU-WKL (AT) , ABC AMERICAN HOUSEWIFE , ABC LAST DAYS-MICHAEL JACKSON , CBS NCIS: NEW ORLEANS , NBC PGAT PLAYERS CHP-SU , ABC SPLITTING UP TOGETHER , NBC CHICAGO MED , NBC CHICAGO FIRE , NBC NBC NIGHTLY NEWS , CBS LIFE IN PIECES , ABC ABC WORLD NEWS TONIGHT , NBC UNIVERSAL DATELINE WKLY (AT) , TURNER NETWORK TELEVISION INSIDE THE NBA PLAYOFFS , CBS SEAL TEAM , CBS SUPERIOR DONUTS , CBS NCIS: LOS ANGELES , NBC DERBY PREVIEW SHOW , TH TELEVISION MODERN FAMILY-MF-SYN (AT) , CBS SURVIVOR REUNION , CBS MOM 9:30PM-SP , ABC STATION , ABC AMER FUNN HM VIDEOS-7PM , CBS BIG BANG THEORY,THE 9:30P , CBS S.W.A.T , CBS 60 MINUTES - 8PM SPECIAL , NBC GOOD GIRLS , FOX MNSTR ENRGY NASCAR CUP , ABC INDIANAPOLIS 500 RACE , CBS 60 MINUTES , NBC BLACKLIST , NBC TODAY SHOW , CBS ROYAL WEDDING:CBS NWS-SP , NBC NBC-NITELY-NEWS , FOX RESIDENT, THE , TH TELEVISION LAST MAN STNDG-MF-SYN(AT) , ABC ABC WRLD NEWS TONIGHT-SUN , NBC DATELINE FRI , TH TELEVISION BOBS BURGERS-SYN (AT) , NBC SUPERSTORE , FOX MASTERCHEF JUNIOR , NBC DERBY PREVIEW SHOW , FOX SIMPSONS , NBC AMERICAN NINJA WARR 5/ , NBC AMERICAN NINJA WARR 5/ , TH TELEVISION FAMILY GUY-MF-SYN (AT) , NBC NBC NIGHTLY NEWS-SUN , USA NETWORK WWE ENTERTAINMENT ,283
13 Data Sources: 2018 Washington Capitals Stanley Cup Celebration: Research Now 6/8-6/10/18 Adults18+ Ratings: Nielsen NPower, NNTV, Arianna, WRAP Newspaper TV Viewing Area: SRDS Circulation, 2008, 2013 & 2018 National Broadcast: The Nielsen Company, NNTV, Live +Same Day estimates, S/O-S/O = Sign-On to Sign-Off Time Shifted Programs: The Nielsen Company, NNTV, Live and Live + Same Day estimates Top 100 Programs: Nielsen NPower Syndication: The Nielsen Company, NNTV, Live +Same Day. Syndication data is a week behind the current report week. Hispanic Households: The Nielsen Company, NPower, Live+SD Spanish Language Programs: The Nielsen Company, NPower, Live + Same Day. For Primetime daypart, Spanish Broadcast affiliates: Azteca, Estrella TV, Telemundo, UniMas & Univision; English Broadcast affiliates: ABC, NBC, CBS, Fox, CW, Me TV, Bounce TV, Cozi TV, Escape, Grit & Laff. Independents excluded due to unknown language format. For local markets: The Nielsen Company, Arianna, Live+Same Day. Local Market At-A Glance/Overview: SRDS (Nielsen Segmentation & Market Solutions), GfK MEMRI Local Market Close-Up: comscore StationView Essentials, Affinity Answers, Kantar Media Top 20: HH Series Ranker All Day, Ranked on Same Day DVR Metrics Auto Purchasers: comscore data. Weekday Primetime comparison of the top broadcast networks versus the top 4 cable news networks, standard and HD feeds. Local News Strength: All Day average of top 4 cable networks (CNN, Fox News, Headline News and MSNBC), standard and HD feeds vs. All Day Local Broadcast News average. Live HH rating used from the latest available month.
2017/18 Season Week 38 (6/11-6/17/18) Voter Recall. % of Respondents 83% 68% TV ads Mail
2017/18 Season Week 38 (6/11-6/17/18) FIFA World Cup Mexico vs. Germany Miami L.A. Houston Ntl 3.0 8.7 66% 12.0 Nielsen Live+SD HH Ratings Top 5 Broadcast FIFA COPA MUNDIAL-11 14.7 3.0 Voter Recall % of
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2017/18 Season Week 43 (7/16-7/22/18) Back-to-School & College Estimated Spending Total Expected Spending in Billions Back-to- $27.3 College 12.1 $29.5 $27.5 $48.5 $54.1 $55.3 Back-to- School 2016 2017
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2017/18 Season Week 34 (5/14-5/20/18) Time Spent Daily on TV the Most for All Adults HOURS:MINUTES 3:36 0:55 4:19 1:13 1:00 1:02 66% A18-34 A25-54 TV Radio Social Media If you could choose just 5 networks...
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2017/18 Season Week 23 (2/26-3/4/18) 90 th Academy Awards HH Rating 14.9 National 26.0 28.3 New York San Francisco TV is the Spark of Conversations About News of the Day TV Online Content Radio Social
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2015/16 Season Week 39 (6/13-6/19/16) NBA Finals HH Rating Commercial Units within a Pod Local Broadcast TV Advertising Revenue Game 7 Game 6 Game 5 Cleveland San Francisco Nat l 15.8 Cleveland San Francisco
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2017/18 Season Week 19 (1/29-2/4/18) 43.1 Super Bowl LII 55.9 56.2 56.4 New Orleans Sacramento 22.6 21.9 Local TV Advertising Forecast $22.9 2022 Seattle 20.4 $20.8 National Boston Philadelphia Buffalo
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2015/16 Season Week 45 (7/25-7/31/16) Back to School: Media That Influences TV/ B dcst Cable Radio Video on Mobile 2.1% 9.0% 6.5% 19.4% Media that influences shopping at particular stores for Back to School
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