TV Viewing Area (DMA)

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1 2017/18 Season Week 43 (7/16-7/22/18) Back-to-School & College Estimated Spending Total Expected Spending in Billions Back-to- $27.3 College 12.1 $29.5 $27.5 $48.5 $54.1 $55.3 Back-to- School Back-to-College Back-to-School 2018 MLB All-Star Game Back-to-Class is a Top Spending Event 2018 Expected Household Spend Winter Holidays Back-to-College Natl Back-to-School $685 $967 $942 ABC Fall Premiere Dates For Many, Shopping Starts Well Before School Starts 24% 25% At least 2 months before Back-to-School 53% Top Broadcast Programs AMERICA S GOT TALENT FOX MLB ALL-STAR GAME 41% 3 weeks to 1 month before Back-to-College National Cleveland St. Louis Kansas City BIG BROTHER-THU BIG BROTHER-SUN Nielsen Live+SD HH Ratings Nielsen Live+SD A25-54 Ratings Market of the Week: Lincoln and Hastings-Kearney, NE (Rank #106) Auto Purchasers Weekday Primetime Ratings (comscore) Chrysler Chevrolet Dodge Local Broadcast Cable News TV Viewing Area (DMA) Lincoln Journal Star (NE) Newspaper Daily Penetration % % % Top 5 Spot TV Advertisers from Kantar Media June 17 May 18 Dols (000) US Cellular $2,161.1 Ford Dealer Assn $1,305.1 Spectrum $1,195.6 Chevrolet Dealer Assn $870.2 Toyota Dealer Assn $813.7

2 2017/18 Season Week 43 (7/16-7/22/18) Top 25 Broadcast S/O-S/O (7/16-7/22/18) Top 25 Syndication (7/9-7/15/18) A25-54 Rank Program Name Live+SD US AA% A25-54 Rank Program Name Live+SD US AA% 1 AMERICA'S GOT TALENT-TUE FOX MLB ALL-STAR GAME BIG BROTHER-THU BIG BROTHER-SUN BIG BROTHER-WED BACHELORETTE, THE R&A OPEN CHP-SU NBC WORLD OF DANCE BIG BANG THEORY, THE CELEBRITY FAMILY FEUD AMERICAN NINJA WARRIOR YOUNG SHELDON DATELINE NBC-MON MASTERCHEF WED-8P NBC NIGHTLY NEWS HOURS TO HELL & BACK ABC WORLD NEWS TONIGHT FOX MLB ALL-STAR PRE $100,000 PYRAMID, THE FOX MLB ALL-STAR POST MINUTES AMER FUNN HM VIDEOS-7PM ESPY AWARDS CODE BLACK SATURDAY NIGHT BIG BANG-SYN (AT) FAMILY FEUD (AT) WEEKEND ADVENTURE JUDGE JUDY (AT) BIG BANG WKND (AT) LAW & ORDER:SVU-WKL (AT) DATELINE WKLY (AT) WHEEL OF FORTUNE JEOPARDY (AT) FAMILY FEUD-WK (AT) MODERN FAMILY-WK-SYN (AT) MODERN FAMILY-MF-SYN (AT) FAMILY GUY-MF-SYN (AT) FAMILY GUY-WK-SYN (AT) LAST MAN STNDG-MF-SYN(AT) GOLDBERGS (AT) BOBS BURGERS-SYN (AT) ENTERTAINMENT TONIGHT(AT) DR. PHIL SHOW (AT) INSIDE EDITION (AT) AMERICAN NINJA-SYN (AT) LAW & ORDER:CI-WKL (AT) TWO-HALF MEN-SYN (AT) HOW I MET-MTHR-WK-SYN(AT) BROKE GIRLS-SYN (AT) 0.7 M-F Evening News (7/16-7/20/18) A25-54 Rank Program Name Live+SD US AA% 1 NBC NIGHTLY NEWS ABC WORLD NEWS CBS EVENING NEWS 0.9 M-F Late Night (7/16-7/20/18) A25-54 Rank Program Name Live+SD US AA% 1 TONIGHT SHOW LATE SHOW-S COLBERT JIMMY KIMMEL 0.5 Top 10 Time Shifted S/O-S/O Programs (7/16 7/22/2018) A25-54 Live+SD (000) BIG BROTHER-SUN BIG BROTHER-WED BIG BROTHER-THU THE BACHELORETTE AMERICA'S GOT TALENT-TUE MASTERCHEF WED-8P WORLD OF DANCE CELEBRITY FAMILY FEUD YOUNG AND THE RESTLESS 24 HOURS TO HELL & BACK Time-Shifted LIVE

3 Household Live+SD Ratings on Local Broadcast Stations 2018 MLB All-Star Game on Fox Tuesday, 7/17/18 8:15p (E) National Cleveland St. Louis Kansas City Chicago DC 2018 ESPY Awards on ABC Wednesday, 7/18/18 8:00p (E) National Houston Philadelphia Milwaukee Buffalo Columbus, OH

4 2017/18 Season Week 43 (7/16-7/22/18) Spanish Language Television Spanish Language programs on Spanish broadcast affiliates (Azteca, Estrella TV, Telemundo, UniMas and Univision) attracted 16% of all primetime A18-49 viewers (not just Spanish-Speaking) this week. In the market of Sacramento, CA Spanish-Language programs on Spanish broadcast stations attracted 18% of all primetime A18-49 viewers (not just Spanish- Speaking) this week. Total U.S. Primetime % Broadcast Viewing to Spanish Networks Spanish Language % Viewing to Spanish Programs A18-49 Live+SD Denver, CO Spanish Stations Hispanic Households 7/16-7/22/18 A18-49 Rank Program Name Live+SD US AA% A25-54 Rank Program Name Live+SD US AA% 1 FIFA COPA MUNDIAL-64-TEL COPA HOMENAJE CAMPEON FIFA COPA MUNDIAL-62-TEL SENOR DE LOS CIELO VI - R SENOR DE LOS CIELO VI - W SENOR DE LOS CIELO VI - W SENOR DE LOS CIELO VI - R SENOR DE LOS CIELO VI - M SENOR DE LOS CIELO VI - F SENOR DE LOS CIELO VI - T RANK SENOR DE LOS CIELO PROGRAMS VI - M 3.2 NET 6 SIN SENOS "P25-54L+SD SI HAY III - T AA%" SENOR DE LOS CIELO VI - T SIN SENOS SI HAY III - M PORQUE EL AMOR MANDA THU UNI SIN SENOS SI HAY III - R SIN SENOS SI HAY III - W FIFA COPA MUNDIAL-61-TEL SIN SENOS SI HAY III - R SENOR DE LOS CIELO VI - F SIN SENOS 0.5SI HAY III - F SIN SENOS SI HAY III - T ROSA DE GUADALUPE MON FOX FIFA MEN WC FINAL SIN SENOS SI HAY III - W HOY COPA MUNDIAL 7/15 II ROSA DE GUADALUPE WED SIN SENOS SI HAY III - M ROSA DE GUADALUPE THU SIN SENOS SI HAY III - F ROSA DE GUADALUPE FRI PREMIOS JUVENTUD 18 7/ ROSA DE GUADALUPE WED ROSA DE GUADALUPE TUE PJ REPOST 7/ ROSA DE GUADALUPE THU RICO Y LAZARO TUE RICO Y LAZARO THU RICO Y LAZARO WED ROSA DE GUADALUPE FRI RICO Y LAZARO FRI 1.9

5 Market Close-Up: Lincoln and Hastings-Kearney, NE As the capital and higher education center of the state, Lincoln is a small city with a diverse economy. The largest employers include state government, the University of Nebraska, Goodyear, and smaller businesses in printing, insurance, and pharmaceutical manufacturing. The university dominates the landscape and the economy, adding 22,000 students and a healthy set of college-town amenities. It is a major sports draw for the entire state and a larger region of the Midwest, particularly during football season. There are two other small private colleges. Hastings is a city and county seat of Adams County, Nebraska, United States. Hastings is also known for Fisher Fountain, and during World War II operated the largest Naval Ammunition Depot in the United States. Today, Heartwell Park and Central Hastings, two of the oldest neighborhoods, are listed on the National Register of Historic Places. Median Income Lincoln and Hastings-Kearney NE: - $55,609 SRDS Total Retail Sales ($000) Lincoln and Hastings-Kearney, NE: $1,210,630 At-A-Glance DMA Rank TV Households Population , ,440 African American HH Rank Hispanic HH Rank Asian HH Rank TV stations serving the area of Lincoln and Hastings-Kearney, NE: Reliance on Media to Stay Informed % Agree KFXL KHGI/KWNB KLKN KOLN/KGIN KSNB KSNK Fox ABC, KFXL, TBD ABC, Grit, Escape, Laff 61% Social Media platform Reach CBS, KSNB, MyNetworkTV & MeTV NBC, MyNetworkTV & MeTV NBC 54% 45% 19% TVB Member Stations Lincoln and Hastings-Kearney, NE Interesting Facts Lincoln wasn t always Lincoln. It was originally named Lancaster, after the founder s hometown in Pennsylvania. Memorial Stadium has been home of the Nebraska Huskers since Official capacity is listed at just over 87,000, but the crowds regularly exceed 91,000 bright red fans. The city of Kearney derives its name from Colonel Stephen Watts Kearny. Due to a postal error, the e was inadvertently added and then never changed TV Newspaper Radio Magazines Lincoln and Hastings-Kearney, NE Demographic Overview Age 65+ <18 16% 24% 13% 12% Hispanic 91% 9% Social 35% Media platform Reach % loyal to vehicle brand

6 2017/18 Season Local Market Close-Up: Lincoln and Hastings-Kearney, NE Market: Lincoln, NE Series Ranker (Week of 7/2/18 7/8/18 Rtg Rnk Series Station # Eps Day Local Time Run Time Live+SD Rtg 1 10/11 Now at 10 Sunday KOLN+ (CBS) 1 U 10:00 PM Minutes KOLN+ (CBS) 1 U 6:00 PM Wheel of Fortune KOLN+ (CBS) 6 M T W R F S 6:30 PM /11 Now at 10 Saturday KOLN+ (CBS) 1 S 10:00 PM /11 Now at 10 KOLN+ (CBS) 5 M T W R F 10:00 PM /11 Now at Six KOLN+ (CBS) 5 M T W R F 6:00 PM The Big Bang Theory KOLN+ (CBS) 1 R 7:00 PM /11 Now at Five Thirty KOLN+ (CBS) 1 U 5:30 PM NTV News at 10PM Sunday KHGI+ (ABC) 1 U 10:00 PM /11 Now at Six Saturday KOLN+ (CBS) 1 S 6:00 PM Big Brother KOLN+ (CBS) 1 U 7:00 PM CBS-EVENING-NWS KOLN+ (CBS) 2 R F 5:30 PM CBS Evening News with Jeff Glor KOLN+ (CBS) 3 M T W 5:30 PM /11 Now at 5 KOLN+ (CBS) 5 M T W R F 5:00 PM CBS News SUNDAY-MRN KOLN+ (CBS) 1 U 8:00 AM CBS Weekend News KOLN+ (CBS) 1 U 5:00 PM NCIS KOLN+ (CBS) 1 T 7:00 PM Mom KOLN+ (CBS) 1 M 7:00 PM ABC World News Tonight with David Muir KLKN (ABC) 5 M T W R F 5:30 PM ABC World News Tonight with David Muir KHGI+ (ABC) 5 M T W R F 5:30 PM Purchasers by Auto Make (comscore) Primetime HH Ratings May 18 Weekday Prime (8p-11p) Chevrolet Chrysler Dodge Ford GMC Honda Hyundai Jeep Nissan Subaru Toyota Local Broadcast Cable News Local Broadcast News Avg. HH Rating vs. Cable Network News Avg. HH Rating Avg. Local Broadcast News Average Cable Network News Channels

7 TOP 100 PROGRAMS ADULTS Dates: 7/9/2018-7/15/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 1 FOX FOX FIFA MEN WC FINAL ,502 2 NBC AMERICA'S GOT TALENT-TUE ,446 3 FOX FOX FIFA MEN WCT-1PM-7/ ,257 4 WARNER BROS. TV BIG BANG-SYN (AT) , TH TELEVISION FAMILY FEUD (AT) ,783 6 TEL FIFA COPA MUNDIAL-64-TEL ,481 7 DADT/LITTON WEEKEND ADVENTURE ,446 8 CBS BIG BROTHER-WED ,337 9 FOX FOX FIFA MEN WC SEMFINAL , CBS BIG BROTHER-THU , CBS TV DISTRIBUTION JUDGE JUDY (AT) , CBS BIG BROTHER-SUN , ABC BACHELORETTE, THE , NBC WORLD OF DANCE , TEL COPA HOMENAJE CAMPEON , FOX FOX FIFA MEN WC SEMFINAL , ABC CELEBRITY FAMILY FEUD , WARNER BROS. TV BIG BANG WKND (AT) , CBS BIG BANG THEORY, THE , NBC AMERICAN NINJA WARRIOR , NBC UNIVERSAL LAW & ORDER:SVU-WKL (AT) , NBC UNIVERSAL DATELINE WKLY (AT) , CBS TV DISTRIBUTION WHEEL OF FORTUNE , CBS TV DISTRIBUTION JEOPARDY (AT) , NBC AMERICA'S GOT TALENT 7/ , CBS YOUNG SHELDON , TH TELEVISION FAMILY FEUD-WK (AT) , NBC NBC NIGHTLY NEWS , ABC ABC WORLD NEWS TONIGHT , TH TELEVISION MODERN FAMILY-WK-SYN (AT) , TH TELEVISION MODERN FAMILY-MF-SYN (AT) , FOX FOX FIFA MEN WC 3RD PLACE , ABC $100,000 PYRAMID, THE , CBS TKO: TOTAL KNOCK OUT , FOX MASTERCHEF WED-8P , FOX 24 HOURS TO HELL & BACK , CBS CODE BLACK , NBC LITTLE BIG SHOTS , TH TELEVISION FAMILY GUY-MF-SYN (AT) , FOX FOUR, THE , ABC TO TELL THE TRUTH , ABC AMER FUNN HM VIDEOS-7PM , TH TELEVISION FAMILY GUY-WK-SYN (AT) , TH TELEVISION LAST MAN STNDG-MF-SYN(AT) , NBC TODAY SHOW , SONY PICTURES TV GOLDBERGS (AT) , TEL FIFA COPA MUNDIAL-62-TEL , NBC AMERICA'S GOT TALENT-SUN , CBS 60 MINUTES , CBS MOM - MONDAY ,147

8 TOP 100 PROGRAMS ADULTS Dates: 7/9/2018-7/15/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 51 ABC PROPOSAL , USA NETWORK WWE ENTERTAINMENT , ABC TRIUMPH IN THAILAND , NBC DATELINE NBC-MON , TH TELEVISION BOBS BURGERS-SYN (AT) , ABC MATCH GAME , CBS TV DISTRIBUTION ENTERTAINMENT TONIGHT(AT) , FOX BEAT SHAZAM , NBC NBC NIGHTLY NEWS-SUN , ABC GOOD MORNING, AMERICA , ABC 20/20-FRI , NBC SATURDAY NIGHT , NBC DATELINE FRI , CBS NCIS , FOX SO YOU THINK CN DANCE , CBS SUNDAY MORNING , NBC MARLON , FOX FOX FIFA MEN WCL-10A-7/ , CBS MAN WITH A PLAN , CBS CBS EVENING NEWS CBS PRICE IS RIGHT ABC ABC WRLD NEWS TONIGHT-SUN TEL SENOR DE LOS CIELO VI - R FOX FOX FIFA MEN WCT-12P-7/ FOX FAMILY GUY-ENCORE NBC MARLON USA NETWORK WWE SMACKDOWN CBS TV DISTRIBUTION DR. PHIL SHOW (AT) CBS TV DISTRIBUTION INSIDE EDITION (AT) NBC UNIVERSAL AMERICAN NINJA-SYN (AT) CBS YOUNG AND THE RESTLESS TEL SENOR DE LOS CIELO VI - M TEL SENOR DE LOS CIELO VI - W ABC GONG SHOW, THE TEL SENOR DE LOS CIELO VI - T TEL FIFA COPA MUNDIAL-61-TEL ABC SHARK TANK ABC WHAT WOULD YOU DO? ABC GOLDBERGS, THE CBS BULL NBC UNIVERSAL LAW & ORDER:CI-WKL (AT) ABC MIDDLE-TUE 8PM, THE CBS PRICE IS RIGHT FOX SIMPSONS ENCORE NBC SHADES OF BLUE FOX BOB'S BURGERS ENCORE ABC LAST DEFENSE, THE FOX MLS SOCCER-SUN NBC AMERICAN NINJA WARR-FRI ABC MODERN FAMILY WARNER BROS. TV TWO-HALF MEN-SYN (AT)

9 TOP 100 PROGRAMS ADULTS Dates: 5/28/2018-7/1/2018 P18-49 P18-49 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 1 ABC NBA FINALS ON ABC-GM ,624 2 ABC NBA FINALS ON ABC-GM ,381 3 ABC NBA FINALS ON ABC-GM ,331 4 TURNER NETWORK TELEVISION NBA PLAYOFFS- CONF FNLS L ,416 5 ABC NBA FINALS ON ABC-GM ,042 6 ABC NBA TROPHY PRESENTATION ,430 7 ABC NBA FINALS-GM2 POST ,422 8 TEL FIFA COPA MUNDIAL-11-TEL ,696 9 TEL FIFA COPA MUNDIAL-28-TEL , TURNER NETWORK TELEVISION INSIDE THE NBA PLAYOFFS , FOX FIFA MEN WC R16-1:45P-7/ , FOX FIFA MEN WC R16-1:45-6/ , NBC AMERICA'S GOT TALENT-TUE , NBC NBC NHL STANLEY CUP FNL# , TEL HOY COPA MUNDIAL 6/17 III , FOX FIFA MEN WC GS-1:45P-6/ , FOX FIFA MEN WC R16-9:45-7/ , FOX FIFA MEN WC R16-9:45-6/ , TEL FIFA COPA MUNDIAL-09-TEL , FOX FIFA MEN WC GS-10:45-6/ , FOX FIFA MEN WC GS-1:45P-6/ , ABC NBA COUNTDOWN-GM , WARNER BROS. TV BIG BANG-SYN (AT) , TEL HOY COPA MUNDIAL 6/23 III , NBC NBC NHL STANLEY CUP FNL# , TH TELEVISION FAMILY FEUD (AT) , NBC NBC NHL STANLEY CUP FNL# , ABC NBA COUNTDOWN-GM , NBC BELMONT STAKES , TEL FIFA COPA MUNDIAL-44-TEL , FOX FOX FIFA MEN WCT-12PM-7/ , NBC WORLD OF DANCE , ABC NBA COUNTDOWN-GM , CBS BIG BROTHER-WED , FOX FOX FIFA MEN WCT-4PM-6/ , ABC BACHELORETTE, THE , TEL FIFA COPA MUNDIAL-49-TEL , FOX FOX FIFA MEN WCT-1PM-6/ , FOX FIFA MEN WC GS-10:45-6/ , CBS BIG BROTHER-THU , DADT/LITTON WEEKEND ADVENTURE , TEL FIFA COPA MUNDIAL-27-TEL , CBS TV DISTRIBUTION JUDGE JUDY (AT) , TEL FIFA COPA MUNDIAL-51-TEL , ABC NBA COUNTDOWN-GM , TEL FIFA COPA MUNDIAL-31-TEL , TEL FIFA COPA MUNDIAL-50-TEL , NBC UNIVERSAL LAW & ORDER:SVU-WKL (AT) , FOX FOX FIFA MEN WCT-12P-6/ , FOX FOX FIFA MEN WCT-4PM-6/ ,629

10 TOP 100 PROGRAMS ADULTS Dates: 5/28/2018-7/1/2018 P18-49 P18-49 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 51 FOX FOX FIFA MEN WCT-1PM-6/ , ESPN NBA DRAFT L , FOX FIFA MEN WC GS 9AM-6/ , CBS BIG BROTHER-SUN , NBC SPORTS NETWORK NHL STANLEY CUP L , TH TELEVISION MODERN FAMILY-WK-SYN (AT) , ABC CELEBRITY FAMILY FEUD , FOX FOX FIFA MEN WCT-4PM-7/ , FOX FIFA MEN WC GS 2PM-6/ , TEL FIFA COPA MUNDIAL-52-TEL , CBS BIG BANG THEORY, THE-SPCL , ABC CELEBRITY FAMILY FEUD-6/ , TEL HOY COPA MUNDIAL 6/30 II , TEL HOY COPA MUNDIAL 7/01 II , TH TELEVISION BOBS BURGERS-SYN (AT) , TURNER NETWORK TELEVISION NBA PLAYOFFS PRE-GAME , TEL HOY COPA MUNDIAL 6/17 II , WARNER BROS. TV BIG BANG WKND (AT) , ABC J. KIMMEL LV! GM NIGHT , NBC AMERICAN NINJA WARRIOR , FOX 24 HOURS TO HELL & BACK , CBS TONY AWARDS , FOX MASTERCHEF , CBS TV DISTRIBUTION WHEEL OF FORTUNE , FOX FOX US OPEN GOLF - SUN , CBS TV DISTRIBUTION JEOPARDY (AT) , TH TELEVISION MODERN FAMILY-MF-SYN (AT) , TEL HOY COPA 6/27-TEL-UNVSO , CBS BIG BANG THEORY, THE , FOX MASTERCHEF WED-8P , NBC AMERICA'S GOT TALENT 5/ , TH TELEVISION FAMILY GUY-MF-SYN (AT) , FOX FIFA MEN WC GS-1:45P-6/ , NBC UNIVERSAL DATELINE WKLY (AT) , ABC J. KIMMEL LV! GM NIGHT , FOX FOX FIFA MEN WCT-4PM-6/ , CBS YOUNG SHELDON , ABC $100,000 PYRAMID, THE , NBC NBC MOVIE SPECIAL 6/ , TEL FIFA COPA MUNDIAL-06-TEL , FOX FIFA MEN WC GS-1:45P-6/ , TH TELEVISION FAMILY GUY-WK-SYN (AT) , TEL HOY COPA MUNDIAL 7/01 III , ABC $100,000 PYRAMID SP-6/ , USA NETWORK WWE ENTERTAINMENT , FOX FIFA MEN WC GS-1:45P-6/ , ABC J. KIMMEL LV! GM NIGHT , FOX FIFA MEN WC GS-10:45-6/ , ABC ABC WORLD NEWS TONIGHT , FOX FIFA MEN WC GS-1:45P-6/ ,087

11 TOP 100 PROGRAMS ADULTS Dates: 5/28/2018-7/1/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 1 ABC NBA FINALS ON ABC-GM ,806 2 ABC NBA FINALS ON ABC-GM ,461 3 ABC NBA FINALS ON ABC-GM ,312 4 TURNER NETWORK TELEVISION NBA PLAYOFFS- CONF FNLS L ,341 5 ABC NBA FINALS ON ABC-GM ,261 6 ABC NBA TROPHY PRESENTATION ,630 7 ABC NBA FINALS-GM2 POST ,548 8 TEL FIFA COPA MUNDIAL-11-TEL ,623 9 NBC AMERICA'S GOT TALENT-TUE , TEL FIFA COPA MUNDIAL-28-TEL , FOX FIFA MEN WC R16-1:45P-7/ , NBC NBC NHL STANLEY CUP FNL# , FOX FIFA MEN WC R16-1:45-6/ , TURNER NETWORK TELEVISION INSIDE THE NBA PLAYOFFS , WARNER BROS. TV BIG BANG-SYN (AT) , FOX FIFA MEN WC GS-1:45P-6/ , NBC BELMONT STAKES , FOX FIFA MEN WC R16-9:45-7/ , TH TELEVISION FAMILY FEUD (AT) , TEL HOY COPA MUNDIAL 6/17 III , FOX FIFA MEN WC R16-9:45-6/ , NBC NBC NHL STANLEY CUP FNL# , DADT/LITTON WEEKEND ADVENTURE , NBC NBC NHL STANLEY CUP FNL# , FOX FIFA MEN WC GS-10:45-6/ , ABC NBA COUNTDOWN-GM , FOX FIFA MEN WC GS-1:45P-6/ , NBC WORLD OF DANCE , CBS TV DISTRIBUTION JUDGE JUDY (AT) , TEL FIFA COPA MUNDIAL-09-TEL , CBS BIG BROTHER-WED , ABC NBA COUNTDOWN-GM , TEL HOY COPA MUNDIAL 6/23 III , ABC NBA COUNTDOWN-GM , FOX FOX FIFA MEN WCT-12PM-7/ , CBS BIG BROTHER-THU , ABC BACHELORETTE, THE , FOX FOX FIFA MEN WCT-4PM-6/ , CBS BIG BANG THEORY, THE-SPCL , TEL FIFA COPA MUNDIAL-44-TEL , ABC CELEBRITY FAMILY FEUD , FOX FIFA MEN WC GS-10:45-6/ , CBS BIG BROTHER-SUN , FOX FOX FIFA MEN WCT-1PM-6/ , NBC UNIVERSAL LAW & ORDER:SVU-WKL (AT) , CBS BIG BANG THEORY, THE , CBS YOUNG SHELDON , TEL FIFA COPA MUNDIAL-31-TEL , TEL FIFA COPA MUNDIAL-49-TEL , ABC NBA COUNTDOWN-GM ,796

12 TOP 100 PROGRAMS ADULTS Dates: 5/28/2018-7/1/2018 P25-54 P25-54 Live+SD Live+SD Rank Originator Program # of Telecasts US AA% (x.xx) US AA Proj (000 s) 51 TEL FIFA COPA MUNDIAL-51-TEL , NBC SPORTS NETWORK NHL STANLEY CUP L , ABC CELEBRITY FAMILY FEUD-6/ , WARNER BROS. TV BIG BANG WKND (AT) , FOX FOX FIFA MEN WCT-12P-6/ , TEL FIFA COPA MUNDIAL-27-TEL , TH TELEVISION MODERN FAMILY-WK-SYN (AT) , CBS TV DISTRIBUTION WHEEL OF FORTUNE , TEL FIFA COPA MUNDIAL-50-TEL , FOX FOX FIFA MEN WCT-4PM-6/ , FOX FOX FIFA MEN WCT-1PM-6/ , NBC AMERICAN NINJA WARRIOR , CBS TV DISTRIBUTION JEOPARDY (AT) , FOX FOX FIFA MEN WCT-4PM-7/ , FOX FIFA MEN WC GS 9AM-6/ , NBC UNIVERSAL DATELINE WKLY (AT) , FOX 24 HOURS TO HELL & BACK , TEL FIFA COPA MUNDIAL-52-TEL , FOX FOX US OPEN GOLF - SUN , ABC ABC WORLD NEWS TONIGHT , NBC AMERICA'S GOT TALENT 5/ , CBS TONY AWARDS , FOX MASTERCHEF , ABC J. KIMMEL LV! GM NIGHT , ESPN NBA DRAFT L , NBC NBC NIGHTLY NEWS , ABC $100,000 PYRAMID, THE , FOX MASTERCHEF WED-8P , CBS MOM , ABC ABC W NEWS TONIGHT-5/ , TH TELEVISION MODERN FAMILY-MF-SYN (AT) , TEL HOY COPA MUNDIAL 7/01 II , TEL HOY COPA MUNDIAL 6/17 II , NBC NBC MOVIE SPECIAL 6/ , TURNER NETWORK TELEVISION NBA PLAYOFFS PRE-GAME , NBC NBC-NITELY-NEWS , ABC J. KIMMEL LV! GM NIGHT , FOX FIFA MEN WC GS 2PM-6/ , TEL HOY COPA MUNDIAL 6/30 II , ABC $100,000 PYRAMID SP-6/ , ABC WRLD NEWS TONITE , NBC NBC NIGHTLY NEWS 5/ , FOX FOX FIFA MEN WCT-4PM-6/ , NBC SATURDAY NIGHT , ABC J. KIMMEL LV! GM NIGHT , TH TELEVISION BOBS BURGERS-SYN (AT) , NBC LITTLE BIG SHOTS , TH TELEVISION FAMILY FEUD-WK (AT) , NBC ELLENS GAME OF GMS 6/ , CBS CODE BLACK 9PM-SPECIAL ,287

13 Data Sources: Back-to-School/College: NRF 2018 Back-to-School/College Spending Survey Ratings: Nielsen NPower, NNTV, Arianna, WRAP Newspaper TV Viewing Area: SRDS Circulation, 2008, 2013 & 2018 National Broadcast: The Nielsen Company, NNTV, Live +Same Day estimates, S/O-S/O = Sign-On to Sign-Off Time Shifted Programs: The Nielsen Company, NNTV, Live and Live + Same Day estimates Top 100 Programs: Nielsen NPower Syndication: The Nielsen Company, NNTV, Live +Same Day. Syndication data is a week behind the current report week. Hispanic Households: The Nielsen Company, NPower, Live+SD Spanish Language Programs: The Nielsen Company, NPower, Live + Same Day. For Primetime daypart, Spanish Broadcast affiliates: Azteca, Estrella TV, Telemundo, UniMas & Univision; English Broadcast affiliates: ABC, NBC, CBS, Fox, CW, Me TV, Bounce TV, Cozi TV, Escape, Grit & Laff. Independents excluded due to unknown language format. For local markets: The Nielsen Company, Arianna, Live+Same Day. Local Market At-A Glance/Overview: SRDS (Nielsen Segmentation & Market Solutions), GfK MEMRI Local Market Close-Up: comscore StationView Essentials, Affinity Answers, Kantar Media Top 20: HH Series Ranker All Day, Ranked on Same Day DVR Metrics Auto Purchasers: comscore data. Weekday Primetime comparison of the top broadcast networks versus the top 4 cable news networks, standard and HD feeds. Local News Strength: All Day average of top 4 cable networks (CNN, Fox News, Headline News and MSNBC), standard and HD feeds vs. All Day Local Broadcast News average. Live HH rating used from the latest available month.